NRF CUSTOMER
SERVICE
QUESTIONS WITH 100% CORRECT
SOLUTIONS
bRICK- AND-MORTAR - <<<<answer >>>>-tHE
PRESENCE OF A PHYSICAL STOREFRONT AND
FACE-TO-FACE CUSTOMER EXPERIENCE.
cLOSEOUT STORES - <<<<answer >>>>-oFF-PRICE
STORES THAT OFFER AN ASSORTMENT OF BRAND-
NAME MERCHANDISE AT A SIGNIFICANT
DISCOUNT OFF THE THE MANUFACTURER'S PRICE
cOMMERCIAL CUE - <<<<answer >>>>-
aDVERTISING MESSAGE THAT IMPACTS PURCHASE
DECISIONS
,CONVENIENCE STORES - <<<<answer >>>>-tHESE
STORES AIM AT PROVIDING THEIR CUSTOMERS A
CONVENIENT SHOPPING EXPERIENCE. tHESE
GENERAL MERCHANDISE STORES ARE EASILY
ACCESSIBLE, SMALL IN SIZE, WITH QUICK
SHOPPING AND EASY CHECKOUT.
CORPORATE CHAIN - <<<<answer >>>>-a
COMPANY THAT OPERATES MULTIPLE STORES
UNDER COMMON OWNERSHIP, AND USUALLY HAS
CENTRALIZED DECISION-MAKING.
dEMOGRAPHICS - <<<<answer >>>>-
qUANTIFIABLE INFORMATION ABOUT CUSTOMER
SUCH AS HOUSEHOLD SIZE, INCOME, EDUCATION,
OCCUPATION, AND PLACE OF RESIDENCE.
, dEPARTMENT STORES - <<<<answer >>>>-tHESE
STORES OFFER GOOD SERVICE AND A BROAD
VARIETY AND ASSORTMENT OF PRODUCTS OF
MID-TO-HIGH QUALITY.
dIRECT SELLING - <<<<answer >>>>-sALESPEOPLE
CONTACT CUSTOMERS DIRECTLY IN A
CONVENIENT LOCATION, OFTEN AT A
CUSTOMER'S HOME; DEMONSTRATE PRODUCT
BENEFITS; TAKE ORDERS; AND DELIVER THE
PRODUCTS OR PERFORM THE SERVICES.
dISCOUNT STORES - <<<<answer >>>>-tHESE
RETAILERS OFFER A BROAD VARIETY OF
MERCHANDISE, LIMITED SERVICE, AND LOW
PRICES.
dISTRIBUTION CHANNEL - <<<<answer >>>>-tHE
CHAIN OF BUSINESSES THROUGH WHICH A GOOD
SERVICE
QUESTIONS WITH 100% CORRECT
SOLUTIONS
bRICK- AND-MORTAR - <<<<answer >>>>-tHE
PRESENCE OF A PHYSICAL STOREFRONT AND
FACE-TO-FACE CUSTOMER EXPERIENCE.
cLOSEOUT STORES - <<<<answer >>>>-oFF-PRICE
STORES THAT OFFER AN ASSORTMENT OF BRAND-
NAME MERCHANDISE AT A SIGNIFICANT
DISCOUNT OFF THE THE MANUFACTURER'S PRICE
cOMMERCIAL CUE - <<<<answer >>>>-
aDVERTISING MESSAGE THAT IMPACTS PURCHASE
DECISIONS
,CONVENIENCE STORES - <<<<answer >>>>-tHESE
STORES AIM AT PROVIDING THEIR CUSTOMERS A
CONVENIENT SHOPPING EXPERIENCE. tHESE
GENERAL MERCHANDISE STORES ARE EASILY
ACCESSIBLE, SMALL IN SIZE, WITH QUICK
SHOPPING AND EASY CHECKOUT.
CORPORATE CHAIN - <<<<answer >>>>-a
COMPANY THAT OPERATES MULTIPLE STORES
UNDER COMMON OWNERSHIP, AND USUALLY HAS
CENTRALIZED DECISION-MAKING.
dEMOGRAPHICS - <<<<answer >>>>-
qUANTIFIABLE INFORMATION ABOUT CUSTOMER
SUCH AS HOUSEHOLD SIZE, INCOME, EDUCATION,
OCCUPATION, AND PLACE OF RESIDENCE.
, dEPARTMENT STORES - <<<<answer >>>>-tHESE
STORES OFFER GOOD SERVICE AND A BROAD
VARIETY AND ASSORTMENT OF PRODUCTS OF
MID-TO-HIGH QUALITY.
dIRECT SELLING - <<<<answer >>>>-sALESPEOPLE
CONTACT CUSTOMERS DIRECTLY IN A
CONVENIENT LOCATION, OFTEN AT A
CUSTOMER'S HOME; DEMONSTRATE PRODUCT
BENEFITS; TAKE ORDERS; AND DELIVER THE
PRODUCTS OR PERFORM THE SERVICES.
dISCOUNT STORES - <<<<answer >>>>-tHESE
RETAILERS OFFER A BROAD VARIETY OF
MERCHANDISE, LIMITED SERVICE, AND LOW
PRICES.
dISTRIBUTION CHANNEL - <<<<answer >>>>-tHE
CHAIN OF BUSINESSES THROUGH WHICH A GOOD
