Exam Questions and CORRECT Answers
quantitative research methods (5) - CORRECT ANSWER - surveys, polls, content analysis,
field experiments, lab experiments
qualitative research methods (8) - CORRECT ANSWER - ethnography, overt participant
observation, covert participant observation, cultural studies, cultural/legal/material studies,
historiography
which research method can be considered both quantitative and qualitative? - CORRECT
ANSWER - focus groups
operationalization - CORRECT ANSWER - the process by which a concept becomes a
variable
operational definition - CORRECT ANSWER - a carefully worded statement of the exact
procedures used in a research study
conceptual definition - CORRECT ANSWER - a researcher's definition of a variable at the
theoretical level
all research in hard and social sciences has to _________ - CORRECT ANSWER - happen in
relation to something else
digetic - CORRECT ANSWER - in the world of the created landscape. e.g. sound that could
logically be heard by the characters in the film.
empirical - CORRECT ANSWER - based on observation or experience rather than theory or
pure logic
, epistomology - CORRECT ANSWER - study of knowledge itself. derives from the
enlightenment.
heuristics - CORRECT ANSWER - mental shortcuts; tools/techniques we use to generate,
extend, or interpret knowledge
positionality - CORRECT ANSWER - we don't leave ourselves at the door of the lab. we are
the product of our own identities. researchers can strive for "objectivity," but we are subjects not
objects.
presentism - CORRECT ANSWER - interpreting and evaluating historical events in terms of
contemporary knowledge and standards
positivism - CORRECT ANSWER - using scientific methods to study the real world. can be
overly restrictive by relying solely on measurable data.
tautology - CORRECT ANSWER - unnecessary repetition, circular reasoning
social desirability effect - CORRECT ANSWER - people give the answer they think
researchers want to hear
observer effect - CORRECT ANSWER - answers may change depending on if subject is
aware of observation
open-ended comparison - CORRECT ANSWER -
etic vs emic - CORRECT ANSWER - etic- outsiders point of view, emic- cultural insider
point of view
self-reported information - CORRECT ANSWER - always vulnerable to bias. surveys, polls
are self-reported.