ASSIGNMENT 1 SEMESTER 2 2025
UNIQUE NO. 258697
DUE DATE: 8 SEPTEMBER 2025
,Section B — Awareness & perception
4. Have you heard of The Homestead Projects for Street Children? [ ] Yes [ ] No [ ]
Don’t know
5. If yes, where did you hear about them? (tick all that apply) [ ] Social media [ ]
Newspaper [ ] Radio [ ] Friend/word of mouth [ ] Event [ ] Other: _______
6. Please indicate your agreement with each statement (1 = strongly disagree; 5 =
strongly agree):
a. The Homestead is a credible organisation. [1] [2] [3] [4] [5]
b. I understand what The Homestead does. [1] [2] [3] [4] [5]
c. I would trust The Homestead to use donations responsibly. [1] [2] [3] [4] [5]
Section C — Behaviour & preferences
7. Would you consider donating to The Homestead? [ ] Yes [ ] No [ ] Maybe
8. Would you consider volunteering time? [ ] Yes [ ] No [ ] Maybe
9. Which channels would you prefer for information about local charities? (tick all that
apply)
[ ] Facebook/Instagram [ ] Twitter/X [ ] WhatsApp community groups [ ] Community
newspaper [ ] Local radio [ ] Email newsletter [ ] Event / community meeting
10. What would make you more likely to donate? (tick up to two)
[ ] Clear impact reports [ ] Short video testimonials [ ] Monthly giving options [ ] Local
events [ ] Workplace giving [ ] Other: _______
11. Any suggestions on how The Homestead could better reach people like you? (short
open-ended) ________
END — Thanks for your time.
Appendix C — Frequency tables (selected) — raw survey numbers (n = 50)
Demographics
, Age group Frequency Percentage
18–24 14 28.0%
25–34 18 36.0%
35–54 12 24.0%
55+ 6 12.0%
Percentag
Gender Frequency
e
Female 30 60.0%
Male 19 38.0%
Other 1 2.0%
Awareness
Heard of The Homestead? Frequency Percentage
Yes 27 54.0%
No 20 40.0%
Don’t know 3 6.0%
Credibility
Credible? Frequency Percentage
Yes 31 62.0%