Key: Answer, Type, Learning Objective, Level
Type
A=Applied
C=Conceptual
F=Factual
Level
(1)=Easy; (2)=Moderate; (3)=Difficult
LO=Learning Objective
Multiple Choice Single Select
@
M/C Question 1
Meanings are defined as:
a) messages exchanged between people.
A
b) involuntary expressions of present emotions.
c) interpretations we develop for particular experiences.
pl
d) private associations people have for a symbol.
ANS: c
us
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Easy
stu
M/C Question 2
According to the text, signs are defined as:
a) involuntary expressions of present emotion.
vi
b) voluntary expressions that stand for something else.
c) letters, sounds, words, or mathematical expressions.
d) the psychological meanings people assign to words.
a
ANS: a
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Easy
81
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@Aplusstuvia @Aplusstuvia
, M/C Question 3
Symbols are defined as:
a) involuntary expressions of present emotion.
b) voluntary expressions that stand for or represent something else.
c) meanings or interpretations people assign to an event.
d) a low correspondence between the sender and receiver.
ANS: b
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Easy
M/C Question 4
For purposes of simplicity, meanings can be classified into how many categories?
a) two
b) three
c) four
@
d) five
ANS: a
A
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Medium
pl
M/C Question 5
us
What is communication?
a) It occurs when a message sender’s intent and the receiver’s interpretation are the same.
b) It occurs when two people share agreement in their interpretation of an experience or
event.
stu
c) It occurs when there is an exchange of messages between individuals for the purpose of
influencing the meaning others assign to events.
d) It occurs when there is an association of meanings that each person assigns to an
activity or event for purposes of interpretation.
vi
ANS: c
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
a
effective encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Easy
M/C Question 6
________ is the process of selecting symbols to represent cognitions.
a) Messaging
b) Encoding
c) Decoding
d) Feedback
82
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, ANS: b
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Easy
M/C Question 7
________ includes information about how the first message was received.
a) Messaging
b) Encoding
c) Decoding
d) Feedback
ANS: d
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
@
Topic=What Is Communication?, Difficulty=Easy
M/C Question 8
A
_________occurs when the reader selects symbols to attach to the signs and symbols.
a) Messaging
b) Encoding
pl
c) Decoding
d) Feedback
us
ANS: c
Skill: Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
stu
Topic=What Is Communication?, Difficulty=Easy
M/C Question 9
_________is (or are) composed of signs and symbols that travel along a channel.
vi
a) Messages
b) Encoding
c) Decoding
a
d) Feedback
ANS: a
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Easy
83
Copyright © 2017, 2012, 2009 Pearson Education, Inc. All Rights Reserved
@Aplusstuvia @Aplusstuvia
, M/C Question 10
Which of the following represents the definition of roletaking?
a) Paying attention to the audience and adapting to quizzical looks or signs of boredom
b) Imagining the audience's reactions or concerns prior to the presentation
c) Multi-channel messages that help one understand the audience
d) Selecting meaning from within ourselves to attach to another person's signs and
symbols
ANS: b
Skill=Understand the Concepts, Objective=1.1: Explain how communication occurs due to
effective encoding and decoding of messages flowing between the source and the receiver,
Topic= What Is Communication?, Difficulty=Medium
M/C Question 11
All of the following are useful means to increase shared meaning EXCEPT:
a) engaging in role-taking.
b) paying attention to feedback.
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c) using ambiguity.
d) paying attention to the connotative meanings of words.
A
ANS: c
Skill=Understand the Concepts, Objective=1.2 Indicate that shared meaning is the goal of
most business and professional communication, Topic=Goals of Communication,
pl
Difficulty=Medium
us
M/C Question 12
Cognitions are ________, whereas emotional meanings are ________.
a) noise; encoded
b) messages; expressed directly
stu
c) experiential; feedback
d) encoded; expressed directly
ANS: d
vi
Skill=Analyze, Objective=1.1: Explain how communication occurs due to effective
encoding and decoding of messages flowing between the source and the receiver,
Topic=What Is Communication?, Difficulty=Medium
a
M/C Question 13
Jared agrees with his company's goal of providing the safest products on the market. This is
an example of:
a) contractual shared meaning.
b) ambiguity.
c) roletaking.
d) consensual shared meaning.
84
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@Aplusstuvia @Aplusstuvia