WGUC201BusinessAcumenQuestions c/t /t
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Whichpartoftheorganizingprocessaidsineffectiveandefficientprogresstowardplanned goals and
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c/t often results in changes within the organization? ✔✔Evaluating results
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What is the result of a company increasing the delegation of authority and the span of control?
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✔✔Increased number of direct reports per manager c/t c/t c/t c/t c/t c/t
Whichtwokeyelementsdoesaneffectiveorganizationinclude? ✔✔Humaninteraction,structure
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Why does a line organizational structure function most effectively in a crisis situation?
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c / t ✔✔It established a direct flow of authority
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Number the seven steps in the recruiting and interviewing process from first to last. ✔✔1) Define job
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c/t requirements, 2) Contact and visit colleges for applicants/interns, 3) Conduct employment tests, 4) c/t c/ t c/t c /t c /t c/ t c/t c/t c/ t c/ t c/t c /t
c/t Review resumes, 5) Conduct candidate interviews, 6) Follow up interviews, 7) Hiring determination
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Which primary driver does management use for an organization's structure? ✔✔Achievement of
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c/t company goals c/t
Which step in the organizing process results in management group work activities into units within the
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c/t organization? ✔✔Departmentalization c/t
A high tech startup company is launching a marketing campaign for its new social media portal by
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c/t highlighting how the portal exceeds the connectivity and collaboration capabilities of all other social c/t c/ t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
mediasits.Whichtypeofcompetitiveadvantageisthiscompanyleveraging?✔✔Customer loyalty
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,Which marketing strategy is devoted to maintaining continuous bottom line prices than relying on short
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termpricecuttingtacticssuchascentsoffcoupons,rebates,andspecialsales? ✔✔Everyday low pricing
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When would a pull promotional strategy enhance a competitive advantage to market a product better
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c/t than a push strategy? ✔✔When demand for the product is driven by the end user
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Which marketing tool is essential to building an effective relationship marketing c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t
ccampaign?
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✔✔An affinityprogram c/t c/t
Which element of the promotional mix has the advantage of messaging that can be tailored for each
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c/t customer, but the disadvantage of a high cost per contact? ✔✔Personal Selling c/t c /t c/ t c/t c/t c /t c /t c/t c/ t c/t c/t
What three factors should be addressed in a successful marketing plan? Choose
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c3 answers.
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✔✔Target Market, Sales revenue goals, Plan implementation timeline (not on list, marketing budget) c/t c/t c/t c/t c/t c/t c/t c/t c/t c /t c/ t c/t
Which three c / t c / t characteristics c / t are c / t measured c / t in c / t demographic c / t segmentation? c / t Choose
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✔✔Raceand ethnicity, Income, Household size c/t c/t c/ t c/t c/ t
In which three ways does business-buying behavior differ from consumer-buying behavior? Choose 3
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c/t answers ✔✔Buyers face organizational influences in addition to their own preferences, purchasers c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/ t
often inviteselectedproviderstobid on apurchase, a grouporcommitteeoftenmakes decisions
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Which three conditions, in a global selling environment, should a small company leverage to create a
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c/t competitive advantage? Choose 3 answers ✔✔cultural homogeneity, mobility of labor, local labor c/t c/t c /t c/ t c/ t c/t c/t c/t c /t c/ t c/t
c/t costs
, With which two types of products does a marketing strategy rely on advertising more than personal
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c/t selling? Choose 2 answers. ✔✔Consumable supplies, accessories to primary products
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After years of marketing a body lotion, a cosmetics company begins promoting the lotion as an the
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c/t lotion as an insect repellent as well. In which three product life cycle extension strategies did this
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companyengage? Choose 3 answers ✔✔Addingnewusers, findingnewusesfor the product, increasing
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c/t frequency of use. c/t c/t
What are three ways that an effective brand name can influence consumer product recognition?
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c/t Choose3answers✔✔Itconveysanimage,itdepictstrademarkprotection,itreflectsbrandequity.
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A customer has purchased a product twice and intends to do so again. Which stage of brand loyalty is this
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c/t customer in? ✔✔Brand preference c/t c/ t c/ t
Which manufacturer distribution model is enhancedbythe shippingand trackingcapabilities of a global
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c/t package delivery service? ✔✔retail c/t c/t c/t
Which three tasks are key responsibilities of operations managers? Choose 3 answers ✔✔Planning the
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c/t overall production process, implementing the production plan, determine the best layout for the firm's
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c/t facilities.
Which two characteristics does a Just-In-Time (JIT) System have? Choose 2 answers ✔✔A JIT
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c/t system seeks to eliminate anything that does not add value in operations activities, production using
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c/t JIT reduces a firm's inventory costs.
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Which aspect of operations management do the ISO 9000 Standards address? ✔✔Establishment of
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c/t effective quality systems? c/t c/t
Which manufacturing model uses technology to produce small runs of customized products cost
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c/t effectively? ✔✔Flexible c/t
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c
and Answers 100% Solved c/t c/t c/t c/t
Whichpartoftheorganizingprocessaidsineffectiveandefficientprogresstowardplanned goals and
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
c/t often results in changes within the organization? ✔✔Evaluating results
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What is the result of a company increasing the delegation of authority and the span of control?
c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t
✔✔Increased number of direct reports per manager c/t c/t c/t c/t c/t c/t
Whichtwokeyelementsdoesaneffectiveorganizationinclude? ✔✔Humaninteraction,structure
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
Why does a line organizational structure function most effectively in a crisis situation?
c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t
c / t ✔✔It established a direct flow of authority
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Number the seven steps in the recruiting and interviewing process from first to last. ✔✔1) Define job
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c/t requirements, 2) Contact and visit colleges for applicants/interns, 3) Conduct employment tests, 4) c/t c/ t c/t c /t c /t c/ t c/t c/t c/ t c/ t c/t c /t
c/t Review resumes, 5) Conduct candidate interviews, 6) Follow up interviews, 7) Hiring determination
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Which primary driver does management use for an organization's structure? ✔✔Achievement of
c/t c/t c/t c/t c/t c/t c /t c /t c/t c/t c/t
c/t company goals c/t
Which step in the organizing process results in management group work activities into units within the
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c/t organization? ✔✔Departmentalization c/t
A high tech startup company is launching a marketing campaign for its new social media portal by
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
c/t highlighting how the portal exceeds the connectivity and collaboration capabilities of all other social c/t c/ t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
mediasits.Whichtypeofcompetitiveadvantageisthiscompanyleveraging?✔✔Customer loyalty
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
,Which marketing strategy is devoted to maintaining continuous bottom line prices than relying on short
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/ t
termpricecuttingtacticssuchascentsoffcoupons,rebates,andspecialsales? ✔✔Everyday low pricing
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
When would a pull promotional strategy enhance a competitive advantage to market a product better
c/t c /t c/t c /t c/t c/t c/t c/ t c/t c/t c /t c/t c/t c/t
c/t than a push strategy? ✔✔When demand for the product is driven by the end user
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Which marketing tool is essential to building an effective relationship marketing c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t
ccampaign?
/ t
✔✔An affinityprogram c/t c/t
Which element of the promotional mix has the advantage of messaging that can be tailored for each
c/t c/t c/ t c/ t c/t c/ t c /t c/t c/t c/t c/t c/ t c/ t c /t c/t c/ t
c/t customer, but the disadvantage of a high cost per contact? ✔✔Personal Selling c/t c /t c/ t c/t c/t c /t c /t c/t c/ t c/t c/t
What three factors should be addressed in a successful marketing plan? Choose
c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t c / t
c3 answers.
/ t c / t
✔✔Target Market, Sales revenue goals, Plan implementation timeline (not on list, marketing budget) c/t c/t c/t c/t c/t c/t c/t c/t c/t c /t c/ t c/t
Which three c / t c / t characteristics c / t are c / t measured c / t in c / t demographic c / t segmentation? c / t Choose
c3 answers/ t c / t
✔✔Raceand ethnicity, Income, Household size c/t c/t c/ t c/t c/ t
In which three ways does business-buying behavior differ from consumer-buying behavior? Choose 3
c/t c/t c/ t c /t c/ t c /t c/t c/t c/ t c/t c/t c /t
c/t answers ✔✔Buyers face organizational influences in addition to their own preferences, purchasers c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/ t
often inviteselectedproviderstobid on apurchase, a grouporcommitteeoftenmakes decisions
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/ t c/t c/t c/t c/t c/t
Which three conditions, in a global selling environment, should a small company leverage to create a
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
c/t competitive advantage? Choose 3 answers ✔✔cultural homogeneity, mobility of labor, local labor c/t c/t c /t c/ t c/ t c/t c/t c/t c /t c/ t c/t
c/t costs
, With which two types of products does a marketing strategy rely on advertising more than personal
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
c/t selling? Choose 2 answers. ✔✔Consumable supplies, accessories to primary products
c/t c /t c/t c/ t c/t c/ t c/t c/ t c/t
After years of marketing a body lotion, a cosmetics company begins promoting the lotion as an the
c/t c/t c/t c/t c/t c/ t c/t c/t c/t c/t c/t c/t c/t c/t c/t c /t
c/t lotion as an insect repellent as well. In which three product life cycle extension strategies did this
c/t c/ t c/t c/ t c/t c/t c/ t c /t c/t c/t c/t c/ t c/t c/t c/t c/ t
companyengage? Choose 3 answers ✔✔Addingnewusers, findingnewusesfor the product, increasing
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
c/t frequency of use. c/t c/t
What are three ways that an effective brand name can influence consumer product recognition?
c/t c/t c/t c/ t c/t c/t c/t c/t c/t c/t c/t c/t c/t
c/t Choose3answers✔✔Itconveysanimage,itdepictstrademarkprotection,itreflectsbrandequity.
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
A customer has purchased a product twice and intends to do so again. Which stage of brand loyalty is this
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c/t customer in? ✔✔Brand preference c/t c/ t c/ t
Which manufacturer distribution model is enhancedbythe shippingand trackingcapabilities of a global
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/ t
c/t package delivery service? ✔✔retail c/t c/t c/t
Which three tasks are key responsibilities of operations managers? Choose 3 answers ✔✔Planning the
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t
c/t overall production process, implementing the production plan, determine the best layout for the firm's
c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/t c/ t
c/t facilities.
Which two characteristics does a Just-In-Time (JIT) System have? Choose 2 answers ✔✔A JIT
c/t c /t c/t c/t c/ t c/t c/ t c /t c/ t c /t c/ t c/ t c/ t
c/t system seeks to eliminate anything that does not add value in operations activities, production using
c/t c/ t c /t c/t c/t c/ t c /t c /t c/t c/ t c /t c/t c/t c/t
c/t JIT reduces a firm's inventory costs.
c /t c/ t c/ t c/t c/t
Which aspect of operations management do the ISO 9000 Standards address? ✔✔Establishment of
c/t c/t c/ t c/t c/t c/ t c/t c/t c/ t c/ t c/t c/t
c/t effective quality systems? c/t c/t
Which manufacturing model uses technology to produce small runs of customized products cost
c/t c/t c/t c /t c/t c /t c/ t c/t c/t c/ t c/t c/t
c/t effectively? ✔✔Flexible c/t
