COMPONENT 2 SECTION A FLASHCARDS
What are viewing experiences? – the different technological and social conditions
under which a film can be viewed.
Examples of different technological viewing experiences – mobile phone, computer
screen, tv, cinema
Examples of different social viewing experiences – individually, with friends, family,
mass audience
What are the different types of contexts? – social, cultural, political, historical and
institutional
What is social context? - social events, event people are part of rather than one
people create
What is cultural context? - culture or religion beliefs
What is political context? - any political events going on at the time
What is historical context? - any historical events going on
What is institutional context? – events going on within cinema
Examples of the different contexts in Force Awakens – references to WW2, Disney’s
first Star Wars movie.
Examples of different contexts in Skyfall – London Olympics, Ian Fleming wrote the
books.
What is reflecting in cinema? - acknowledging an issue through representation but not
taking a side
What is constructing in cinema? - film actively contributes to the conversation of that
topic or taking a side
What strategies are used to engage the viewer? – exciting trailer, good music, famous
actors, brands, predictable use of genre conventions, good narrative and plot,
representations of groups, discussions of contentious issues.
What are the different critical debates? - Cinema in the digital age, inclusivity and
diversity of representation, the function of the franchise, blockbusters vs independent
cinema, cinema for a global marketplace, certification
What are conventions of a blockbuster? - Accessible to global audiences, good versus
evil, stories where global destruction is averted, no characters with complex
psychological states, motivation to save the world, exciting special effects, huge
budget, blockbusters will become a brand.
What can be represented? – Gender, ethnicity, religion, sexual orientation.
How can representation be constructed? – Cinematography, sound, mise-en-scene.
What are the 5 modes of engagement? - Through viewer identification, through
discussions of contentious issues, events and themes, through challenging the
viewer’s assumptions/expectations, through shocking, exciting, angering,
manipulating viewers or making them cry, through its use of micro and macro
elements.
What are viewing experiences? – the different technological and social conditions
under which a film can be viewed.
Examples of different technological viewing experiences – mobile phone, computer
screen, tv, cinema
Examples of different social viewing experiences – individually, with friends, family,
mass audience
What are the different types of contexts? – social, cultural, political, historical and
institutional
What is social context? - social events, event people are part of rather than one
people create
What is cultural context? - culture or religion beliefs
What is political context? - any political events going on at the time
What is historical context? - any historical events going on
What is institutional context? – events going on within cinema
Examples of the different contexts in Force Awakens – references to WW2, Disney’s
first Star Wars movie.
Examples of different contexts in Skyfall – London Olympics, Ian Fleming wrote the
books.
What is reflecting in cinema? - acknowledging an issue through representation but not
taking a side
What is constructing in cinema? - film actively contributes to the conversation of that
topic or taking a side
What strategies are used to engage the viewer? – exciting trailer, good music, famous
actors, brands, predictable use of genre conventions, good narrative and plot,
representations of groups, discussions of contentious issues.
What are the different critical debates? - Cinema in the digital age, inclusivity and
diversity of representation, the function of the franchise, blockbusters vs independent
cinema, cinema for a global marketplace, certification
What are conventions of a blockbuster? - Accessible to global audiences, good versus
evil, stories where global destruction is averted, no characters with complex
psychological states, motivation to save the world, exciting special effects, huge
budget, blockbusters will become a brand.
What can be represented? – Gender, ethnicity, religion, sexual orientation.
How can representation be constructed? – Cinematography, sound, mise-en-scene.
What are the 5 modes of engagement? - Through viewer identification, through
discussions of contentious issues, events and themes, through challenging the
viewer’s assumptions/expectations, through shocking, exciting, angering,
manipulating viewers or making them cry, through its use of micro and macro
elements.
