Clemson Packaging Science Final Exam
Review
what type information will features and characteristics include? - Correct Answer-
Demographics and psychographics
What are the 3 fundamental messages a package must answer? - Correct Answer-
What is this?
What will it do for me?
Who guarantees it?
What is trade dress? - Correct Answer-Color, shape and typographic style of a package,
protected under copyright laws
What are the 4 basic methods of printing? - Correct Answer-Relief, planographic,
gravure, and screen
Relief printing - Correct Answer-raised image; flexography, letterpress, or offset
letterpress
Planographic Printing - Correct Answer-flat image; lithography or offset lithography
Gravure Printing - Correct Answer-engraved image; retrogravure or intaglio
what is lithography used for? - Correct Answer-paper and paperboard packages such
as folding cartons and labels
What is gravure used for? - Correct Answer-a variety of web fed, high volume jobs, like
labels, cartons, carton overwrap, and flexible materials
What is Quality Testing? - Correct Answer-using standard methods and machines to
determine quality of materials or combinations of materials
What is environmental testing? - Correct Answer-uses a fully made and approved
packaging to see if it can withhold real world conditions by accelerated agin
What are two advantages of abuse testing? - Correct Answer-short testing time and
uniformity
What are 4 options for increasing line production? - Correct Answer-Buy new equipment
Do something with existing equipment
Buy refurbished equipment
Hire a contract packager
, What is linespeed? - Correct Answer-speed of all individual machines connected
together to form the production line and how fast that production line produces product
what are the levels of packaging? - Correct Answer-primary, secondary, tertiary,
quaternary
primary packaging - Correct Answer-contains product
secondary packaging - Correct Answer-contains one or more primary packages
tertiary packaging - Correct Answer-physical distribution package
quaternary packaging - Correct Answer-unit load
What are the 3 basic areas of testing? - Correct Answer-Quality, environmental,
shipping and abuse (distribution and transportation)
What really counts the most in a packaging machinery line? - Correct Answer-output
What are the 2 main types of fillers? - Correct Answer-Constant Level
Constant Volume
What's the difference between Constant level and Constant Volume fillers? - Correct
Answer-Constant level uses a laser to maker sure that all of the bottles will look the
same on the shelf; there is typically more giveaway with this filler
Constant Volume dispenses the exact same amount of product into your package,
because packages can vary, the levels will appear different on the shelf
Package design consists of 2 components. What are they? - Correct Answer-Technical
and Physical
Features and characteristics of package design do what 3 things? - Correct Answer-
attract customers, inform customers, and motivate purchase
What effect does flexography have on text? - Correct Answer-"halo" effect
What effect does lithography have on text? - Correct Answer-smooth edges
What effect does gravure have on text? - Correct Answer-sawtooth edges
Printing inks can be ______, UV cured and water based. - Correct Answer-solvent
Review
what type information will features and characteristics include? - Correct Answer-
Demographics and psychographics
What are the 3 fundamental messages a package must answer? - Correct Answer-
What is this?
What will it do for me?
Who guarantees it?
What is trade dress? - Correct Answer-Color, shape and typographic style of a package,
protected under copyright laws
What are the 4 basic methods of printing? - Correct Answer-Relief, planographic,
gravure, and screen
Relief printing - Correct Answer-raised image; flexography, letterpress, or offset
letterpress
Planographic Printing - Correct Answer-flat image; lithography or offset lithography
Gravure Printing - Correct Answer-engraved image; retrogravure or intaglio
what is lithography used for? - Correct Answer-paper and paperboard packages such
as folding cartons and labels
What is gravure used for? - Correct Answer-a variety of web fed, high volume jobs, like
labels, cartons, carton overwrap, and flexible materials
What is Quality Testing? - Correct Answer-using standard methods and machines to
determine quality of materials or combinations of materials
What is environmental testing? - Correct Answer-uses a fully made and approved
packaging to see if it can withhold real world conditions by accelerated agin
What are two advantages of abuse testing? - Correct Answer-short testing time and
uniformity
What are 4 options for increasing line production? - Correct Answer-Buy new equipment
Do something with existing equipment
Buy refurbished equipment
Hire a contract packager
, What is linespeed? - Correct Answer-speed of all individual machines connected
together to form the production line and how fast that production line produces product
what are the levels of packaging? - Correct Answer-primary, secondary, tertiary,
quaternary
primary packaging - Correct Answer-contains product
secondary packaging - Correct Answer-contains one or more primary packages
tertiary packaging - Correct Answer-physical distribution package
quaternary packaging - Correct Answer-unit load
What are the 3 basic areas of testing? - Correct Answer-Quality, environmental,
shipping and abuse (distribution and transportation)
What really counts the most in a packaging machinery line? - Correct Answer-output
What are the 2 main types of fillers? - Correct Answer-Constant Level
Constant Volume
What's the difference between Constant level and Constant Volume fillers? - Correct
Answer-Constant level uses a laser to maker sure that all of the bottles will look the
same on the shelf; there is typically more giveaway with this filler
Constant Volume dispenses the exact same amount of product into your package,
because packages can vary, the levels will appear different on the shelf
Package design consists of 2 components. What are they? - Correct Answer-Technical
and Physical
Features and characteristics of package design do what 3 things? - Correct Answer-
attract customers, inform customers, and motivate purchase
What effect does flexography have on text? - Correct Answer-"halo" effect
What effect does lithography have on text? - Correct Answer-smooth edges
What effect does gravure have on text? - Correct Answer-sawtooth edges
Printing inks can be ______, UV cured and water based. - Correct Answer-solvent
