Chapter 07 Positive Emphasis Revisio
n n n n
n Notes
n
Truen/nFalsenQuestions
1. Innbusinessncommunication,nphrasesnsuchnasn"Inhope"nandn"Intrustnthat"narentypicallynusednto
indicatenanshift.
n
FALSE
Bewarenofnhiddennnegatives:nwordsnthatnarennotnnegativeninnthemselvesnbutnbecomennegativeni
nncontext.n"But"nandn"however"nindicatenanshift,nso,nafternanpositivenstatement,ntheynarennegativ
e.n"Inhope"nandn"Intrustnthat"nsuggestnthatnanpersonnisn'tnsure.
AACSB:nCommunication
Blooms:nRemembe
n
r
LearningnObjective:n07-01nApplynstrategiesnfornpositivenemphasisnuse.
LevelnofnDifficulty:n1nEas
ynTopic:nHowndonIncreatenpositivenemphasi
s?
,7-1
,2. Hiddennnegativesnarenwordsnthatnarennotnnegativeninnthemselvesnbutnbecomennegativenin
context.
n
TRUE
Hiddennnegativesnarenwordsnthatnarennotnnegativeninnthemselvesnbutnbecomennegativeninncont
ext.n"But"nandn"however"nindicatenanshift,nso,nafternanpositivenstatement,ntheynarennegative.n"Inh
ope"nandn"Intrustnthat"nsuggestnthatnyounaren'tnsure.
AACSB:nCommunication
nBlooms:nRemembe
r
LearningnObjective:n07-01nApplynstrategiesnfornpositivenemphasisnuse.
LevelnofnDifficulty:n1nEas
ynTopic:nHowndonIncreatenpositivenemphasi
s?
3. Thensentence,n"InhopenInhavenprovidednyountheninformationnyounwanted,"nhasnannegative
connotation.
n
TRUE
Wordsnthatnarennotnnegativeninnthemselvesnmaynbecomennegativeninncontext.n"Inhope"nandn"Intr
ustnthat"nimplynthatnthenpersonnconveyingnthenmessagenisnnotnsure.nTherefore,ninnthisncontext,n"I
hope"ncarriesnannegativenconnotation.
n
AACSB:nAnalytic
n AACSB:nCommunicatio
n
Blooms:nApply
LearningnObjective:n07-
n
01nApplynstrategiesnfornpositivenemphasisnuse.
LevelnofnDifficulty:n2nMediu
mnTopic:nHowndonIncreatenpositivenempha
sis?
, 7-2
n n n n
n Notes
n
Truen/nFalsenQuestions
1. Innbusinessncommunication,nphrasesnsuchnasn"Inhope"nandn"Intrustnthat"narentypicallynusednto
indicatenanshift.
n
FALSE
Bewarenofnhiddennnegatives:nwordsnthatnarennotnnegativeninnthemselvesnbutnbecomennegativeni
nncontext.n"But"nandn"however"nindicatenanshift,nso,nafternanpositivenstatement,ntheynarennegativ
e.n"Inhope"nandn"Intrustnthat"nsuggestnthatnanpersonnisn'tnsure.
AACSB:nCommunication
Blooms:nRemembe
n
r
LearningnObjective:n07-01nApplynstrategiesnfornpositivenemphasisnuse.
LevelnofnDifficulty:n1nEas
ynTopic:nHowndonIncreatenpositivenemphasi
s?
,7-1
,2. Hiddennnegativesnarenwordsnthatnarennotnnegativeninnthemselvesnbutnbecomennegativenin
context.
n
TRUE
Hiddennnegativesnarenwordsnthatnarennotnnegativeninnthemselvesnbutnbecomennegativeninncont
ext.n"But"nandn"however"nindicatenanshift,nso,nafternanpositivenstatement,ntheynarennegative.n"Inh
ope"nandn"Intrustnthat"nsuggestnthatnyounaren'tnsure.
AACSB:nCommunication
nBlooms:nRemembe
r
LearningnObjective:n07-01nApplynstrategiesnfornpositivenemphasisnuse.
LevelnofnDifficulty:n1nEas
ynTopic:nHowndonIncreatenpositivenemphasi
s?
3. Thensentence,n"InhopenInhavenprovidednyountheninformationnyounwanted,"nhasnannegative
connotation.
n
TRUE
Wordsnthatnarennotnnegativeninnthemselvesnmaynbecomennegativeninncontext.n"Inhope"nandn"Intr
ustnthat"nimplynthatnthenpersonnconveyingnthenmessagenisnnotnsure.nTherefore,ninnthisncontext,n"I
hope"ncarriesnannegativenconnotation.
n
AACSB:nAnalytic
n AACSB:nCommunicatio
n
Blooms:nApply
LearningnObjective:n07-
n
01nApplynstrategiesnfornpositivenemphasisnuse.
LevelnofnDifficulty:n2nMediu
mnTopic:nHowndonIncreatenpositivenempha
sis?
, 7-2
