GEB 3523 Business Case Analysis
Full Finals Exam Review (Qns & Ans)
2025
1. Multiple Choice
A company is considering investing in a new product line. Which
of the following methods is most suitable to evaluate the financial
feasibility of this decision?
A. SWOT Analysis
B. Net Present Value (NPV) Analysis
C. Market Segmentation
D. Organizational Culture Assessment
ANS: B. Net Present Value (NPV) Analysis
©2025
, Rationale: NPV analysis evaluates the profitability of an
investment by calculating the present value of expected cash
inflows and outflows.
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2. Fill-in-the-Blank
_ is a framework for assessing the external environment of a
business by analyzing Political, Economic, Social, Technological,
Environmental, and Legal factors.
ANS: PESTEL Analysis
Rationale: PESTEL Analysis helps businesses understand
external influences that can impact operations and strategic
planning.
---
3. True/False
Sensitivity analysis helps in understanding the impact of
uncertainties on business case outcomes.
ANS: True
©2025
, Rationale: Sensitivity analysis evaluates how changes in key
assumptions affect project outcomes, aiding in risk assessment.
---
4. Multiple Response
What are the critical components of a robust business case?
(Select all that apply.)
A. Executive summary
B. Risk assessment
C. Organizational hierarchy chart
D. Cost-benefit analysis
ANS: A, B, D
Rationale: A robust business case includes a concise summary,
an assessment of risks, and a thorough cost-benefit analysis to
justify decisions.
---
5. Multiple Choice
©2025
, Which of the following is the primary purpose of a business case
analysis?
A. To allocate departmental budgets
B. To justify the allocation of resources for a specific initiative
C. To assess employee performance
D. To create advertising strategies
ANS: B. To justify the allocation of resources for a specific
initiative
Rationale: Business case analysis evaluates proposed projects
or initiatives to ensure they are viable and aligned with
organizational goals.
---
6. Fill-in-the-Blank
_ is a method used to visually map out a company's value creation
processes, identifying inefficiencies and areas for improvement.
ANS: Value Stream Mapping
Rationale: Value Stream Mapping provides a detailed view of
the end-to-end processes involved in delivering value to
customers.
©2025
Full Finals Exam Review (Qns & Ans)
2025
1. Multiple Choice
A company is considering investing in a new product line. Which
of the following methods is most suitable to evaluate the financial
feasibility of this decision?
A. SWOT Analysis
B. Net Present Value (NPV) Analysis
C. Market Segmentation
D. Organizational Culture Assessment
ANS: B. Net Present Value (NPV) Analysis
©2025
, Rationale: NPV analysis evaluates the profitability of an
investment by calculating the present value of expected cash
inflows and outflows.
---
2. Fill-in-the-Blank
_ is a framework for assessing the external environment of a
business by analyzing Political, Economic, Social, Technological,
Environmental, and Legal factors.
ANS: PESTEL Analysis
Rationale: PESTEL Analysis helps businesses understand
external influences that can impact operations and strategic
planning.
---
3. True/False
Sensitivity analysis helps in understanding the impact of
uncertainties on business case outcomes.
ANS: True
©2025
, Rationale: Sensitivity analysis evaluates how changes in key
assumptions affect project outcomes, aiding in risk assessment.
---
4. Multiple Response
What are the critical components of a robust business case?
(Select all that apply.)
A. Executive summary
B. Risk assessment
C. Organizational hierarchy chart
D. Cost-benefit analysis
ANS: A, B, D
Rationale: A robust business case includes a concise summary,
an assessment of risks, and a thorough cost-benefit analysis to
justify decisions.
---
5. Multiple Choice
©2025
, Which of the following is the primary purpose of a business case
analysis?
A. To allocate departmental budgets
B. To justify the allocation of resources for a specific initiative
C. To assess employee performance
D. To create advertising strategies
ANS: B. To justify the allocation of resources for a specific
initiative
Rationale: Business case analysis evaluates proposed projects
or initiatives to ensure they are viable and aligned with
organizational goals.
---
6. Fill-in-the-Blank
_ is a method used to visually map out a company's value creation
processes, identifying inefficiencies and areas for improvement.
ANS: Value Stream Mapping
Rationale: Value Stream Mapping provides a detailed view of
the end-to-end processes involved in delivering value to
customers.
©2025
