TRL3707
ASSIGNMENT 1 SEMESTER 1 2025
UNIQUE NO.
DUE DATE: 17 MARCH 2025
, TRL3707
Assignment 1 Semester 1 2025
Unique Number:
Due Date: 17 March 2025
Logistics Activities
Questions
1.1 Customer Service Level Strategy for Chicken Farmers in South Africa
To ensure consumers receive the right products at the right time and place, chicken
farmers in South Africa should adopt an effective customer service level strategy that
incorporates reliability, responsiveness, and flexibility.
Theory (6 Marks):
Reliability: Ensuring consistent supply and meeting consumer expectations
through effective demand planning and logistics.
Responsiveness: Quickly addressing market demands, adjusting supply
according to consumer needs, and minimizing delays in the supply chain.
Flexibility: Adapting to changes in demand, seasonal variations, and consumer
preferences to optimize product availability.
Application to Case Study (6 Marks):
Reliability: Chicken farmers use inventory management systems to track stock
levels and ensure consistent product availability, preventing shortages.
Responsiveness: The case study highlights the role of warehousing and
distribution in ensuring that fresh chicken reaches consumers efficiently, which
helps reduce delays.
ASSIGNMENT 1 SEMESTER 1 2025
UNIQUE NO.
DUE DATE: 17 MARCH 2025
, TRL3707
Assignment 1 Semester 1 2025
Unique Number:
Due Date: 17 March 2025
Logistics Activities
Questions
1.1 Customer Service Level Strategy for Chicken Farmers in South Africa
To ensure consumers receive the right products at the right time and place, chicken
farmers in South Africa should adopt an effective customer service level strategy that
incorporates reliability, responsiveness, and flexibility.
Theory (6 Marks):
Reliability: Ensuring consistent supply and meeting consumer expectations
through effective demand planning and logistics.
Responsiveness: Quickly addressing market demands, adjusting supply
according to consumer needs, and minimizing delays in the supply chain.
Flexibility: Adapting to changes in demand, seasonal variations, and consumer
preferences to optimize product availability.
Application to Case Study (6 Marks):
Reliability: Chicken farmers use inventory management systems to track stock
levels and ensure consistent product availability, preventing shortages.
Responsiveness: The case study highlights the role of warehousing and
distribution in ensuring that fresh chicken reaches consumers efficiently, which
helps reduce delays.
