Qualtrics Core XM Expert Certification Latest
Questions And Answers
Allow Text Entry ANS Option that provides respondents a text box to enter their own answer choice.
Dropdow List Format ANS Format ideal for long lists where the respondent is already familiar with
all of the options. Example: Months
Standard Question Types ANS Side by Side, Slider, Graphic Slider, Rank Order
Side by Side ANS Allow you to ask the same set of questions for several items in one condensed table
Pros of Side by Side Questions ANS High impact display, useful when respondent is familiar with
questioning, allows respondents to fill out answers in one place without scrolling
Cons of Side by Side ANS High mental effort, great deal of iformation simeltaneously
Loop & Merge vs Side by Side ANS L & M is a respondent-friendly way to ask a set of questions for
multiple items
Slider ANS Uses a draggable bar to indicate preference and are an interactive alternative to Matrix
Table questions.
When should you not use a slider? ANS When choices have no logical order, subjective ratings,
mobile device to access
Graphic Slider ANS capture preferences with the help of a graphic, for instance, changing a smiley
face or picking a letter grade.
Rank Order ANS determine an order of preference for a list of items by allowing respondents to select
values, type in values, or drag and drop answers into a rank order.
, 4 Variants of Rank Order Quesstions ANS Drag & Drop, Radio Buttons, Text Box, Select Box
Rank Order item best practice ANS 7 items are fewer
Pick, Group, & Rank ANS allow respondents to drag and drop items into categories or groups.
Constant Sum ANS set percentage allocations (e.g., the percentage of a budget spent in specific
categories).
Hot Spot ANS can be used for concept testing (i.e. Which portions of this image stand out to you?)
and usability testing (i.e. Which elements on this webpage are unclear?).
Heat Map ANS gather feedback on an image.
Drill Down ANS Respondents pick from a general category and then "drill down" to more precise
answers.
Net Promoter® Score (NPS) ANS a customer loyalty metric that gauges how willing a customer is to
recommend a product or service.
Highlight ANS participants select words or phrases from a text sample, and then select their level of
"like" or "dislike" for the text segments.
Signature ANS let respondents draw their signature with a mouse or with their finger on mobile
devices
Hot Spot vs Heat Map ANS One main difference is that respondents can click freely anywhere in the
image, and are not limited to any predefined regions.
Timing Question ANS It tracks the amount of time a respondent spends on a page and allows you to
create behaviors based on that amount.
Questions And Answers
Allow Text Entry ANS Option that provides respondents a text box to enter their own answer choice.
Dropdow List Format ANS Format ideal for long lists where the respondent is already familiar with
all of the options. Example: Months
Standard Question Types ANS Side by Side, Slider, Graphic Slider, Rank Order
Side by Side ANS Allow you to ask the same set of questions for several items in one condensed table
Pros of Side by Side Questions ANS High impact display, useful when respondent is familiar with
questioning, allows respondents to fill out answers in one place without scrolling
Cons of Side by Side ANS High mental effort, great deal of iformation simeltaneously
Loop & Merge vs Side by Side ANS L & M is a respondent-friendly way to ask a set of questions for
multiple items
Slider ANS Uses a draggable bar to indicate preference and are an interactive alternative to Matrix
Table questions.
When should you not use a slider? ANS When choices have no logical order, subjective ratings,
mobile device to access
Graphic Slider ANS capture preferences with the help of a graphic, for instance, changing a smiley
face or picking a letter grade.
Rank Order ANS determine an order of preference for a list of items by allowing respondents to select
values, type in values, or drag and drop answers into a rank order.
, 4 Variants of Rank Order Quesstions ANS Drag & Drop, Radio Buttons, Text Box, Select Box
Rank Order item best practice ANS 7 items are fewer
Pick, Group, & Rank ANS allow respondents to drag and drop items into categories or groups.
Constant Sum ANS set percentage allocations (e.g., the percentage of a budget spent in specific
categories).
Hot Spot ANS can be used for concept testing (i.e. Which portions of this image stand out to you?)
and usability testing (i.e. Which elements on this webpage are unclear?).
Heat Map ANS gather feedback on an image.
Drill Down ANS Respondents pick from a general category and then "drill down" to more precise
answers.
Net Promoter® Score (NPS) ANS a customer loyalty metric that gauges how willing a customer is to
recommend a product or service.
Highlight ANS participants select words or phrases from a text sample, and then select their level of
"like" or "dislike" for the text segments.
Signature ANS let respondents draw their signature with a mouse or with their finger on mobile
devices
Hot Spot vs Heat Map ANS One main difference is that respondents can click freely anywhere in the
image, and are not limited to any predefined regions.
Timing Question ANS It tracks the amount of time a respondent spends on a page and allows you to
create behaviors based on that amount.
