BUSN115
Introduction to Business & Technology
Comprehensive Finals Review (Qns & Ans)
2025
1. Which of the following best describes a SWOT analysis in
business strategy?
- A) A financial audit
- B) An evaluation of strengths, weaknesses, opportunities, and
threats
- C) A marketing plan
- D) A legal assessment
- ANS: B) An evaluation of strengths, weaknesses,
opportunities, and threats
©2024/2025
, Rationale: SWOT analysis is a strategic planning tool used to
identify and evaluate the internal and external factors that can
impact a business.
2. What is the main goal of Customer Relationship Management
(CRM)?
- A) To reduce product costs
- B) To improve customer service and relationships
- C) To manage supply chain operations
- D) To optimize inventory levels
- ANS: B) To improve customer service and relationships
Rationale: CRM systems are designed to collect and analyze
customer information to enhance customer satisfaction and
loyalty.
3. In project management, what does the acronym 'PERT' stand
for?
- A) Project Evaluation and Rating Technique
- B) Program Evaluation and Review Technique
- C) Project Estimation and Review Tactics
- D) Program Execution and Reporting Technology
- ANS: B) Program Evaluation and Review Technique
©2024/2025
, Rationale: PERT is a statistical tool used in project
management to represent and analyze the tasks involved in
completing a project, particularly the time needed to complete
each task.
4. Which term is used to describe the practice of contracting a
business function to an internal team that specializes in that
function within the same organization?
- A) Outsourcing
- B) Offshoring
- C) Insourcing
- D) Nearshoring
- ANS: C) Insourcing
Rationale: Insourcing is about using an organization’s own
personnel and resources to accomplish a task.
5. What is the primary purpose of business intelligence (BI)
systems?
- A) To automate manufacturing processes
- B) To support data-driven decision-making
- C) To enhance employee communication
- D) To facilitate supply chain management
- ANS: B) To support data-driven decision-making
©2024/2025
Introduction to Business & Technology
Comprehensive Finals Review (Qns & Ans)
2025
1. Which of the following best describes a SWOT analysis in
business strategy?
- A) A financial audit
- B) An evaluation of strengths, weaknesses, opportunities, and
threats
- C) A marketing plan
- D) A legal assessment
- ANS: B) An evaluation of strengths, weaknesses,
opportunities, and threats
©2024/2025
, Rationale: SWOT analysis is a strategic planning tool used to
identify and evaluate the internal and external factors that can
impact a business.
2. What is the main goal of Customer Relationship Management
(CRM)?
- A) To reduce product costs
- B) To improve customer service and relationships
- C) To manage supply chain operations
- D) To optimize inventory levels
- ANS: B) To improve customer service and relationships
Rationale: CRM systems are designed to collect and analyze
customer information to enhance customer satisfaction and
loyalty.
3. In project management, what does the acronym 'PERT' stand
for?
- A) Project Evaluation and Rating Technique
- B) Program Evaluation and Review Technique
- C) Project Estimation and Review Tactics
- D) Program Execution and Reporting Technology
- ANS: B) Program Evaluation and Review Technique
©2024/2025
, Rationale: PERT is a statistical tool used in project
management to represent and analyze the tasks involved in
completing a project, particularly the time needed to complete
each task.
4. Which term is used to describe the practice of contracting a
business function to an internal team that specializes in that
function within the same organization?
- A) Outsourcing
- B) Offshoring
- C) Insourcing
- D) Nearshoring
- ANS: C) Insourcing
Rationale: Insourcing is about using an organization’s own
personnel and resources to accomplish a task.
5. What is the primary purpose of business intelligence (BI)
systems?
- A) To automate manufacturing processes
- B) To support data-driven decision-making
- C) To enhance employee communication
- D) To facilitate supply chain management
- ANS: B) To support data-driven decision-making
©2024/2025
