IAB DAOC Exam Questions and
Answers 100% Pass
AAAA - ✔✔American Association of Advertising Agencies
API - ✔✔Application Programming Interface
AS - ✔✔Action Script
ATF - ✔✔Above The Fold
AV - ✔✔Added Value
BT - ✔✔Behavioral Targeting
BTF - ✔✔Below The Fold
CDN - ✔✔Content Delivery Network
COPPA - ✔✔Child Online Privacy Protection Act
CMS - ✔✔Content Management System
CPA - ✔✔Cost Per Acquisition
CPC - ✔✔Cost Per Click
Katelyn Whitman, All Rights Reserved © 2025 1
, CPE - ✔✔Cost Per Engagement
CPM - ✔✔Cost Per Thousand
CPI - ✔✔Cost Per Install
CPV - ✔✔Cost Per View
CTA - ✔✔Call To Action
CTR - ✔✔Click Through Rate
CTP - ✔✔Click To Play
DMA - ✔✔Designated Market Area
DMP - ✔✔Data Management Platform
DR - ✔✔Direct Response
DSP - ✔✔Demand Side Platform
eCPM - ✔✔Effective Cost Per Thousand
dCPM - ✔✔Dynamic Cost Per Thousand
rCPM - ✔✔Real Cost Per Thousand
FEP - ✔✔Full Episode Player
FTP - ✔✔File Transfer Protocol
Katelyn Whitman, All Rights Reserved © 2025 2
Answers 100% Pass
AAAA - ✔✔American Association of Advertising Agencies
API - ✔✔Application Programming Interface
AS - ✔✔Action Script
ATF - ✔✔Above The Fold
AV - ✔✔Added Value
BT - ✔✔Behavioral Targeting
BTF - ✔✔Below The Fold
CDN - ✔✔Content Delivery Network
COPPA - ✔✔Child Online Privacy Protection Act
CMS - ✔✔Content Management System
CPA - ✔✔Cost Per Acquisition
CPC - ✔✔Cost Per Click
Katelyn Whitman, All Rights Reserved © 2025 1
, CPE - ✔✔Cost Per Engagement
CPM - ✔✔Cost Per Thousand
CPI - ✔✔Cost Per Install
CPV - ✔✔Cost Per View
CTA - ✔✔Call To Action
CTR - ✔✔Click Through Rate
CTP - ✔✔Click To Play
DMA - ✔✔Designated Market Area
DMP - ✔✔Data Management Platform
DR - ✔✔Direct Response
DSP - ✔✔Demand Side Platform
eCPM - ✔✔Effective Cost Per Thousand
dCPM - ✔✔Dynamic Cost Per Thousand
rCPM - ✔✔Real Cost Per Thousand
FEP - ✔✔Full Episode Player
FTP - ✔✔File Transfer Protocol
Katelyn Whitman, All Rights Reserved © 2025 2
