Social Media and End of Gender - ANSWER Johanna Blakley, TED Talk
-social media is dismantling the gender stereotypes
-media companies believe that if you fall in a certain category, it makes you
predictable
-we must escape our demographic boxes
Hamilton - ANSWER -Critical VS Administrative
-communication studies is interdisciplinary
-American VS Canadian com studies
Critical VS Administrative - ANSWER Hamilton
-Hamilton believes the division is too simple
-in 1941, Paul Lazarsfeld made the categories
Administrative:
-quantitative
-sees media as useful tools to be harnessed for corporate/agency/government
goals
-solves small problems, does not look at big pictures
-assumption that it is not political
Critical:
-qualitative
-conducted in the service of society broadly
-deals with big picture issues
-assumption that it is political
What does being critical mean in a communication context? - ANSWER
assessing something in the media
What are the two main ways that critical is different from administrative? -
ANSWER 1) critical develops a theory of the common social trends which
require consideration in any research problem
, 2)imply ideas of basic human values according to which all actual or desired
effects should be appraised
American VS Canadian - ANSWER American: Takes a administrative
approach
-goes by communications
Canadian: Takes a critical approach
-goes by communication
3 things that characterize Canadian communication studies programs: -
ANSWER 1) critical sensibility
2) cultural policy focus
3) orientation toward social justice
a) being concerned with issues
b) how things can be different/better
Lipton - ANSWER "Meryl Strep"
The importance of critical analysis and interpretation of texts through
techniques such as encoding, decoding and reflection on one's own subjective
responses to understand a specific medium's impact
When looking at media messages or texts, you either ignore the text because it
doesn't matter to you or you react
Your response will be analogous to the way you responded to a similar text in
the past
Damsels in Distress - ANSWER Anita Sarkesian talks about how women are
portrayed in video games
-weak
-men always save the woman
-woman is more of a prize
Theckdath and Thomas - ANSWER Concentration: When a company owns
many smaller companies under the same media (Owning all radio companies)
-social media is dismantling the gender stereotypes
-media companies believe that if you fall in a certain category, it makes you
predictable
-we must escape our demographic boxes
Hamilton - ANSWER -Critical VS Administrative
-communication studies is interdisciplinary
-American VS Canadian com studies
Critical VS Administrative - ANSWER Hamilton
-Hamilton believes the division is too simple
-in 1941, Paul Lazarsfeld made the categories
Administrative:
-quantitative
-sees media as useful tools to be harnessed for corporate/agency/government
goals
-solves small problems, does not look at big pictures
-assumption that it is not political
Critical:
-qualitative
-conducted in the service of society broadly
-deals with big picture issues
-assumption that it is political
What does being critical mean in a communication context? - ANSWER
assessing something in the media
What are the two main ways that critical is different from administrative? -
ANSWER 1) critical develops a theory of the common social trends which
require consideration in any research problem
, 2)imply ideas of basic human values according to which all actual or desired
effects should be appraised
American VS Canadian - ANSWER American: Takes a administrative
approach
-goes by communications
Canadian: Takes a critical approach
-goes by communication
3 things that characterize Canadian communication studies programs: -
ANSWER 1) critical sensibility
2) cultural policy focus
3) orientation toward social justice
a) being concerned with issues
b) how things can be different/better
Lipton - ANSWER "Meryl Strep"
The importance of critical analysis and interpretation of texts through
techniques such as encoding, decoding and reflection on one's own subjective
responses to understand a specific medium's impact
When looking at media messages or texts, you either ignore the text because it
doesn't matter to you or you react
Your response will be analogous to the way you responded to a similar text in
the past
Damsels in Distress - ANSWER Anita Sarkesian talks about how women are
portrayed in video games
-weak
-men always save the woman
-woman is more of a prize
Theckdath and Thomas - ANSWER Concentration: When a company owns
many smaller companies under the same media (Owning all radio companies)
