Assessment UPDATED Questions and
CORRECT Answers
What two main ad formats can be used in a Google Display ads campaign? (select ALL correct
choices)
A)Search Ads
B)Uploaded Ads
C)Social Ads
D)Responsive Display Ads - CORRECT ANSWER - B)Uploaded Ads
D)Responsive Display Ads
Which of the following are the benefits of using Responsive Display Ads?
A)Simplicity
B)Automation
C)Control
D)Reach - CORRECT ANSWER - A)Simplicity
B)Automation
D)Reach
True or False: Uploaded ads give advertisers access to more inventory than Responsive Display
Ads. - CORRECT ANSWER - False
Which campaign type would you pick for the following scenario?
These ads appear on their own or within other streaming video content on YouTube and across
the Google Display Network.
A)Video
B)Shopping
, C)Universal App
D)Search - CORRECT ANSWER - A)Video
Which campaign type would you pick for the following scenario?
These ads show up next to Google search results and on other Google partner sites, like
YouTube, when people search for products or services you offer.
A)Video
B)Shopping
C)Universal App
D)Search - CORRECT ANSWER - D)Search
Which campaign type would you pick for the following scenario?
These ads drive engagement, app installs, and in-app purchases. They appear across the Google
Search and Display Networks, as well as on Google Play and YouTube.
A)Video
B)Shopping
C)Universal App
D)Search - CORRECT ANSWER - C)Universal App
Which campaign type would you pick for the following scenario?
These ads promote your products by giving users detailed information about what you're selling.
They appear on Google Shopping and next to search results.
A)Video
B)Shopping
C)Universal App
D)Search - CORRECT ANSWER - B)Shopping
How can Google Ads help you advance your business goals?
A)By building awareness of your brand