Business Research Methods test 1 Questions and
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Business Research - ✔✔the application of the scientific method in searching for the
truth about business phenomena.
Global Information System - ✔✔an organized collection of computer hardware,
software, data, and personnel designed to capture, store, update, manipulate, analyze,
and immediately display information about worldwide business activities
Decision Support System - ✔✔a system that helps decision makers confront
problems through direct interaction with computerized databases and analytical
software programs.
Customer Relationship Management - ✔✔brings together information about
customers including sales data, market trends, marketing promotions and the way
consumers respond to them, customer preferences and more
Database - ✔✔is a collection of raw data arranged logically and organized in a form
that can be stored and processed by a computer
Data Warehousing - ✔✔the process allowing important day-to-day operational data
to be stored and organized for simplified access
Internal Records - ✔✔accounting reports of sales and inventory figures.
Proprietary Business Research - ✔✔emphasizes the company's gathering of new
data, may involve either or both of the "testing" and "issues" types of research.
, Salesperson Input - ✔✔can alert managers to changes in competitors' prices and
new-product offerings as well as customer complaints.
Behavioral Tracking - ✔✔modern technology provides new ways of tracking human
behavior
Push Technology - ✔✔sends data to a user's computer without a request being
made. Software is used to guess what information might be interesting to consumers
based on the pattern of previous responses
Pull Technology - ✔✔consumers request information from a Web page and the
browser determines a response
Theory - ✔✔a formal, logical explanation of some events that includes
predictions of how things relate to one another
Concept - ✔✔a generalized idea about a class of objects, attributes,
occurrences, or processes that has been given a name
Abstract Level - ✔✔level of knowledge expressing a concept that exists only as an
idea or a quality apart from an object
Empirical Level - ✔✔level of knowledge that is verifiable by experience or
observation.
Proposition - ✔✔statements concerned with the relationships among concepts
Complete Answers| Verified 100% Correct|
Newest 2025
Business Research - ✔✔the application of the scientific method in searching for the
truth about business phenomena.
Global Information System - ✔✔an organized collection of computer hardware,
software, data, and personnel designed to capture, store, update, manipulate, analyze,
and immediately display information about worldwide business activities
Decision Support System - ✔✔a system that helps decision makers confront
problems through direct interaction with computerized databases and analytical
software programs.
Customer Relationship Management - ✔✔brings together information about
customers including sales data, market trends, marketing promotions and the way
consumers respond to them, customer preferences and more
Database - ✔✔is a collection of raw data arranged logically and organized in a form
that can be stored and processed by a computer
Data Warehousing - ✔✔the process allowing important day-to-day operational data
to be stored and organized for simplified access
Internal Records - ✔✔accounting reports of sales and inventory figures.
Proprietary Business Research - ✔✔emphasizes the company's gathering of new
data, may involve either or both of the "testing" and "issues" types of research.
, Salesperson Input - ✔✔can alert managers to changes in competitors' prices and
new-product offerings as well as customer complaints.
Behavioral Tracking - ✔✔modern technology provides new ways of tracking human
behavior
Push Technology - ✔✔sends data to a user's computer without a request being
made. Software is used to guess what information might be interesting to consumers
based on the pattern of previous responses
Pull Technology - ✔✔consumers request information from a Web page and the
browser determines a response
Theory - ✔✔a formal, logical explanation of some events that includes
predictions of how things relate to one another
Concept - ✔✔a generalized idea about a class of objects, attributes,
occurrences, or processes that has been given a name
Abstract Level - ✔✔level of knowledge expressing a concept that exists only as an
idea or a quality apart from an object
Empirical Level - ✔✔level of knowledge that is verifiable by experience or
observation.
Proposition - ✔✔statements concerned with the relationships among concepts