CHES Exam Area of Responsibility II
Questions And Answers
Ex. Among those attending the program, weight-bearing activity will increase by 50% over the
following 6 months
CDCynergy (6 Steps) 1) Define & describe the problem
2) Analyze the problem
3) Identify & profile the audience
4) Develop communication strategies
5) Develop evaluation plan &
6) Launch the program & obtain feedback
Health Communication -an attempt to share information with influence, and support a
variety of audiences to engage in healthy behaviors or support health related activities
Health Communication Model 1) Planning & strategy development
2) Developing and pretesting concepts, messages & materials
3) Implementing the program
4) Assessing effectiveness & making refinement
, CHES Exam Area of Responsibility II
Questions And Answers
Social Marketing -program planning process designed to influence the voluntary behavior
of a specific audience to achieve a social, rather than a financial objective
-marketing mix using the 4 P's price, place, promotion and product
MATCH Multilevel Approach To Community Health
1) goals selection
2) intervention planning
3) program development
4) implementation preparation
5) evaluation
PRECEDE-PROCEDE Phase 1-Social assessment
Phase 2-Epidemiological assessment
Phase 3-Education & ecological assessment
(Proceed)
Phase 4-Administrative assessment
Phase 5-Implementation
Questions And Answers
Ex. Among those attending the program, weight-bearing activity will increase by 50% over the
following 6 months
CDCynergy (6 Steps) 1) Define & describe the problem
2) Analyze the problem
3) Identify & profile the audience
4) Develop communication strategies
5) Develop evaluation plan &
6) Launch the program & obtain feedback
Health Communication -an attempt to share information with influence, and support a
variety of audiences to engage in healthy behaviors or support health related activities
Health Communication Model 1) Planning & strategy development
2) Developing and pretesting concepts, messages & materials
3) Implementing the program
4) Assessing effectiveness & making refinement
, CHES Exam Area of Responsibility II
Questions And Answers
Social Marketing -program planning process designed to influence the voluntary behavior
of a specific audience to achieve a social, rather than a financial objective
-marketing mix using the 4 P's price, place, promotion and product
MATCH Multilevel Approach To Community Health
1) goals selection
2) intervention planning
3) program development
4) implementation preparation
5) evaluation
PRECEDE-PROCEDE Phase 1-Social assessment
Phase 2-Epidemiological assessment
Phase 3-Education & ecological assessment
(Proceed)
Phase 4-Administrative assessment
Phase 5-Implementation
