DPR3702 Assignment 2
(COMPLETE ANSWERS)
Semester 2 2024 - DUE 19
September 2024
100% GUARANTEED
, DPR3702 Assignment 2 (COMPLETE ANSWERS)
Semester 2 2024 - DUE 19 September 2024
Question 1: Public Relations Plan for Mapungubwe Arts
and Cultural Festival The MEC of Sports Arts and Culture
in Limpopo has appointed you as the head of the PR team
to develop a public Relations Plan for the 2024
Mapungubwe Arts and Cultural Festival to coincide with
the 30 years of Democracy in South Africa. You need to
conduct research to know more about the Mapungubwe
Arts and Cultural Festival. The Public Relation Strategy
Must Comprise of the following Items: (Refer to the
learning unit one for the plan and learning unit 3 for
understanding the context of PR in the entertainment
Industry) 1.1 The theme: Your theme must reflect on the
Arts, Culture and the 30 Years of Democracy. [4 Marks]
For the public relations plan of the 2024 Mapungubwe Arts and Cultural Festival, here's how you
could develop a theme that reflects both the arts, culture, and 30 years of democracy:
Theme: "Celebrating 30 Years of Freedom: The Rhythm of Our Heritage"
This theme highlights the connection between the festival and the 30-year anniversary of
democracy, while emphasizing the rich arts and cultural heritage of South Africa. It
communicates a sense of pride in the achievements of democracy and celebrates the vibrant
diversity of South African arts and culture through music, dance, visual arts, and storytelling. It
is also forward-looking, emphasizing the rhythm of progress and unity in a nation that continues
to evolve.
1.2 Objectives of the Public Relations Plan: Three
communication, media and PR related objectives: [6
Marks]
Here are three clear and focused communication, media, and PR-related objectives for the 2024
Mapungubwe Arts and Cultural Festival PR plan:
1. Enhance Public Awareness of the Festival and Its Significance
(COMPLETE ANSWERS)
Semester 2 2024 - DUE 19
September 2024
100% GUARANTEED
, DPR3702 Assignment 2 (COMPLETE ANSWERS)
Semester 2 2024 - DUE 19 September 2024
Question 1: Public Relations Plan for Mapungubwe Arts
and Cultural Festival The MEC of Sports Arts and Culture
in Limpopo has appointed you as the head of the PR team
to develop a public Relations Plan for the 2024
Mapungubwe Arts and Cultural Festival to coincide with
the 30 years of Democracy in South Africa. You need to
conduct research to know more about the Mapungubwe
Arts and Cultural Festival. The Public Relation Strategy
Must Comprise of the following Items: (Refer to the
learning unit one for the plan and learning unit 3 for
understanding the context of PR in the entertainment
Industry) 1.1 The theme: Your theme must reflect on the
Arts, Culture and the 30 Years of Democracy. [4 Marks]
For the public relations plan of the 2024 Mapungubwe Arts and Cultural Festival, here's how you
could develop a theme that reflects both the arts, culture, and 30 years of democracy:
Theme: "Celebrating 30 Years of Freedom: The Rhythm of Our Heritage"
This theme highlights the connection between the festival and the 30-year anniversary of
democracy, while emphasizing the rich arts and cultural heritage of South Africa. It
communicates a sense of pride in the achievements of democracy and celebrates the vibrant
diversity of South African arts and culture through music, dance, visual arts, and storytelling. It
is also forward-looking, emphasizing the rhythm of progress and unity in a nation that continues
to evolve.
1.2 Objectives of the Public Relations Plan: Three
communication, media and PR related objectives: [6
Marks]
Here are three clear and focused communication, media, and PR-related objectives for the 2024
Mapungubwe Arts and Cultural Festival PR plan:
1. Enhance Public Awareness of the Festival and Its Significance
