QUESTIONS & 100% CORRECT
ANSWERS.
The Mobile Apps Industry: ANS -
demographic ANS -identification of the age, gender, income, and place of residency of individuals
within a group that define that group's composition
modem ANS -an electronic device capable of both sending and receiving data from one computer to
another
featurephone ANS -a handheld cellular device that combines wireless voice communication and a
variety of installed applications
smartphone ANS -a communications device that combines attributes of a traditional cellphone and a
personal computer
Smartphones were originally called PDAs.
True
False ANS -True
What is the main difference between a featurephone and a smartphone? ANS -web connectivity
How are smartphones and modems related? ANS -Smartphones incorporate modems.
Before 2001, what was the fastest-selling cellular device? ANS -the featurephone
, You are given the task of discovering who uses a particularly type of phone. What are you being asked to
use? ANS -demographics
Which demographic group did the Pew Research Center determine use apps the most? ANS -teenagers
According to the Pew Research Center, what is an additional demographic of those who most use apps?
ANS -Education is important.
The majority of app titles continue to be offered in the _____ and _____ categories of the three largest
app stores. ANS -productivity
games
Apps are thought of as simply software.
True
False ANS -False
___________ Play accepts the widest variety of apps. ANS -Google
Apple is the least restrictive of all app stores.
True
False ANS -False
Building Apps: ANS -
QR Code ANS -two-dimensional barcodes, called Quick Response codes, that manufacturers, retailers,
and many nonprofit organizations now place on their print and display advertisements inviting
smartphone users to scan the code, which takes the user to that organization's website using the
smartphone web browser
With the capability of smartphones, what has become a common marketing strategy? ANS -QR codes