MNG4801
Assignment 2 2024
Detailed Solutions, References & Explanations
Unique number: 276844
Due Date: 19 July 2024
TABLE OF CONTENTS
QUESTION 1. DECLARATION .................................................................................. 3
QUESTION 2 : MACRO-ENVIRONMENT OF THE SHOPRITE GROUP .................. 3
Change in the External Environment....................................................................... 3
Changes in Shoprite's Macroenvironment .............................................................. 4
Technological Change ......................................................................................... 4
Economic Factors ................................................................................................ 4
Sociocultural Factors ........................................................................................... 5
Political and Legal Factors ................................................................................... 5
Environmental and Ecological Factors ................................................................. 6
Conclusion and Recommendations for Assessing Macroenvironmental Turbulence6
QUESTION 3: INDUSTRY ENVIRONMENT ............................................................. 7
Defining the Industry Environment and Its Purpose ................................................ 7
Opportunities for Competitive Advantage in Mature Industries ............................... 8
1. Cost Leadership: .............................................................................................. 8
Terms of use
2. Innovation and Technological Advancement: ..................................................
By making use of this document you 8 agree to:
• and
3. Strategic Partnerships Use Diversification:
this document as a......................................................
guide for learning, comparison and reference 9 purpose,
• Not to duplicate, reproduce and/or misrepresent the contents of this document as your own work,
4. Sustainability and Corporate SocialtheResponsibility
• Fully accept (CSR):
consequences should you..............................
plagiarise or misuse this 9 document.
5. Customer Engagement and Data Utilization: ................................................... 9
Disclaimer
Conclusion ............................................................................................................ 10
Extreme care has been used to create this document, however the contents are provided “as is” without
QUESTION 4:any representations
SHOPRITE’S or warranties, express or
BUSINESS-LEVEL implied. The author assumes no liability10
STRATEGY................................. as a result of
reliance and use of the contents of this document. This document is to be used for comparison, research
Cost Leadership Strategy
and reference ......................................................................................
purposes ONLY. No part of this document may be reproduced, resold or transmitted 10 in any
form or by any means.
Differentiation Strategy.......................................................................................... 11
Assignment 2 2024
Detailed Solutions, References & Explanations
Unique number: 276844
Due Date: 19 July 2024
TABLE OF CONTENTS
QUESTION 1. DECLARATION .................................................................................. 3
QUESTION 2 : MACRO-ENVIRONMENT OF THE SHOPRITE GROUP .................. 3
Change in the External Environment....................................................................... 3
Changes in Shoprite's Macroenvironment .............................................................. 4
Technological Change ......................................................................................... 4
Economic Factors ................................................................................................ 4
Sociocultural Factors ........................................................................................... 5
Political and Legal Factors ................................................................................... 5
Environmental and Ecological Factors ................................................................. 6
Conclusion and Recommendations for Assessing Macroenvironmental Turbulence6
QUESTION 3: INDUSTRY ENVIRONMENT ............................................................. 7
Defining the Industry Environment and Its Purpose ................................................ 7
Opportunities for Competitive Advantage in Mature Industries ............................... 8
1. Cost Leadership: .............................................................................................. 8
Terms of use
2. Innovation and Technological Advancement: ..................................................
By making use of this document you 8 agree to:
• and
3. Strategic Partnerships Use Diversification:
this document as a......................................................
guide for learning, comparison and reference 9 purpose,
• Not to duplicate, reproduce and/or misrepresent the contents of this document as your own work,
4. Sustainability and Corporate SocialtheResponsibility
• Fully accept (CSR):
consequences should you..............................
plagiarise or misuse this 9 document.
5. Customer Engagement and Data Utilization: ................................................... 9
Disclaimer
Conclusion ............................................................................................................ 10
Extreme care has been used to create this document, however the contents are provided “as is” without
QUESTION 4:any representations
SHOPRITE’S or warranties, express or
BUSINESS-LEVEL implied. The author assumes no liability10
STRATEGY................................. as a result of
reliance and use of the contents of this document. This document is to be used for comparison, research
Cost Leadership Strategy
and reference ......................................................................................
purposes ONLY. No part of this document may be reproduced, resold or transmitted 10 in any
form or by any means.
Differentiation Strategy.......................................................................................... 11
