MAR3023 TOP Study Guide Exam Questions and CORRECT Answers

Generation Y marketing mix includesproduct, pricing, promotion and distribution(place) a group of people who, as individuals, or as organizations, have needs for products in a product class and have the ability, willingness, and authority to purchase such productsmarket a group of people who, as individuals, or as organizations, have needs for products in a product class and have the ability, willingness, and authority to purchase such productsmarket individuals or groups that purchase a specific kind of product for resale, direct use in producing other products, or use in daily operations.business market group of people or organizations for which a business creates and maintains a marketing mix specifically designed to satisfy the needs of group memberstarget market