Summary Unit 2

Unit 2
RIGHT TO EQUALITY IN THE CONSUMER MARKET


- Protected by Consumer Protection Act (section 8)
- Aimed at protecting consumers against discriminatory marketing.
- Supplier of goods or services must not unfairly:
 Exclude… from accessing
 Grant exclusive access
 Assign priority of supplier
 Supply a different quality
 Charge different price
 Target
 any person or category of persons

1. Subject to Section 9, a supplier must not directly or indirectly treat any person
differently than any other, in a manner which constitutes unfair discrimination on
one or more grounds set in Section 9 of the Constitution or Chapter 2 of the
Promotion of Equality and Prevention of Unfair Discrimination Act when:
1. Assessing the ability of person to pay cost or meet obligations
2. Deciding whether to enter into a transaction or agreement
3. Determining any aspect of the cost of a transaction or agreement
4. Interacting with the consumer
 In suppliers’ place of business
 In course of displaying or demonstrating any goods, testing or fitting
any goods or negotiating
5. Proposing or agreeing the terms and conditions of a transaction or
agreement