BUSML 3250 Exam with Questions Solved 100% Correct
CROPing - "CRedible OPinions" Activately seeking out information and postponing a purchase decision until all options have been evaluated. Consumer Behavior - the actions a person takes in purchasing and using products and services, including the mental and social processes that come before and after these actions Purchase decision process - the stages a buyer passes through in making choices about which products or services to buy. Five stages: 1) Problem Recognition 2) Information Search 3) Alternative Evaluation 4) Purchase Decision 5) Post purchase Behavior Problem Recognition (Stage 1) - Perceiving a difference between a person's ideal and actual situations big enough to trigger a decision.
Escuela, estudio y materia
- Institución
- BUSML 3250
- Grado
- BUSML 3250
Información del documento
- Subido en
- 24 de abril de 2024
- Número de páginas
- 30
- Escrito en
- 2023/2024
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- Examen
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busml 3250 exam
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busml 3250
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busml 3250 exam with questions solved 100 correct
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