Hootsuite Certification Exam - Questions with Verified Answers

Hootsuite Certification Exam - Questions with Verified Answers _______ are created within ________, similar to how you create individual files within a broader file folder. A) Streams, Tabs B) Tabs, Streams C) Engagements, Publisher D) Libraries, Engagement E) Arrows, Columns The best place to search for free (and paid) software for customizing your Hootsuite dashboard to your exact business need is called the Partner Library Explore tab App Directory Hootsuite Impact tab Hootsuite App Store Publishing to Pinterest with Hootsuite saves time because it automatically edits any image you upload into a more 'pin-able' version. it guarantees your pin will receive more engagement than posting natively. you can schedule and post to multiple accounts and boards at the same time. the Composer window suggests popular content for you to Repin. Why would you want to add a moderate stream for YouTube in your Hootsuite Dashboard? to limit the number of videos shown in a stream (per 24 hours) to below the threshold you define. to view analytics on your YouTube channel and videos. to automatically flag comments that contain keywords that you've pre-defined in your YouTube settings. to vet incoming comments on your channel or specific videos by approving or deleting them. to curate inoffensive video content that will resonate with the broadest possible cross-section of your audience. See the visual below. Why is the action being taken here important? Publishing messages is how you'll engage your audience. Without performing this action (at least once), you can't take any actions within the Hootsuite dashboard. Running reports is a vital part of demonstrating ROI. Adding 3rd party apps to your Hootsuite account is a great way to customize your dashboard for your unique business case. Which description below best describes the action being performed here? Creating a search stream Scheduling a post Adding a social account to Hootsuite Composing a post for your audience Sharing account permissions with your team To manage and coordinate the social media activities of a team of people within Hootsuite, you'll need to use Telepathy Google's Teams plug-In Hootsuite Impact Hootsuite Organizations Hootsuite Collaboration feature account provisioning Your organization is planning a new marketing campaign to promote downloads of a new app. As Social Media Manager, your primary KPI is to drive as many people as possible to the landing page, using the organization's 5 social media accounts. Your plan is to Compose and Schedule 50 posts, which will contain: a) brand-approved visuals (shared with you on a 3rd party Cloud App, like Google Drive, and then cropped appropriately for each social network), b) captions supplied by a Team Member (who is also part of your Hootsuite Organization), and c) a shortened, trackable weblink for the marketing landing page. What Hootsuite tool is irrelevant to accomplishing this task? Hootsuite Inbox Drafts Owly Link Shortener Hootsuite Photo Editor Hootsuite Composer Hootsuite App Directory You need to send one social post to Facebook and Instagram simultaneously, tracking link clicks within the post. You also need to share the results of this test with a colleague. Which Hootsuite features/products should you use to accomplish these activities? (Pick all that apply) Owly Shortener Hootsuite Analytics, Reports Hootsuite Composer Hootsuite Planner All of the above Amplify You're in charge of drafting and strategically scheduling one month's worth of social media content for your organization's Instagram, Facebook, and Twitter accounts (~250 posts). Once published, you need to monitor engagements on the posts closely, and flag any negative comments received with your manager. Which of the following Hootsuite tools are not relevant to this use case? (Pick two) Hootsuite Inbox Hootsuite Amplify Bulk Composer Hootsuite Analytics Hootsuite Ads Hootsuite Streams (Search, Published Posts, and Comments) Hootsuite Planner