WVU SM 546 FINAL EXAM questions and answers
WVU SM 546 FINAL EXAM questions and answers what makes a brand - ANSWER-- brand name - URL - logos and symbol - characters - slogans -jingles/sounds brand equity - ANSWER-a set of assets and liabilities linked to a brand, its name and symbol, that add or subtract from the value provided by a product or service to a firm and/or that firm's customers benefits of having good brand equity - ANSWER--less dramatic revenue declines when team loses - ability to charge premium price - more corporate interest -licensing and merchandising opportunities how to build brand equity - ANSWERinfluencing factors
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- WVU SM 546 FINM questins and ansers what m
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- WVU SM 546 FINM questins and ansers what m
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- Subido en
- 16 de marzo de 2024
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- 5
- Escrito en
- 2023/2024
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wvu sm 546 final exam questions and answers what m
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wvu sm 546 final exam questions and answers
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