CSFRST 2300 EXAM 3 Questions and Answers
CSFRST 2300 EXAM 3 Questions and Answers Emotional Branding - Answer--aspirational. Trying to improve appearance of their life -Highest end of mass-market Star Brands - Answer-- Need to possess 4 characteristics (timelessness, modernity, fast growth, high profitability star designers - Answer-- Star designers change companies - Luxury designers became stars themselves: Define the brand itself (strong brand personality) How is Premium different from Mass and Luxury - Answer-- Not built of exclusivity - Just under luxury - Better functionality/quality than Mass
Escuela, estudio y materia
- Institución
- CSFRST 2300
- Grado
- CSFRST 2300
Información del documento
- Subido en
- 24 de febrero de 2024
- Número de páginas
- 6
- Escrito en
- 2023/2024
- Tipo
- Examen
- Contiene
- Preguntas y respuestas
Temas
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csfrst 2300 exam 3 questions and answers
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premium brands answer stand at the highest end
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characteristics of premium brand answer aspira
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