SSM Chapter 1 Quiz Latest Update with Verified Solutions

SSM Chapter 1 Quiz Latest Update with Verified Solutions Top-Down context deals with: an established code that dictates to some extent how you should feel about something What is meant by "medium" a means of communicating a message or story: film, web, radio, TV, mobile device Order and complexity are mutually exclusive: True or False False An inductive approach would move from basic formal qualities of an event to the general picture, that is, from specific parts and build up to a larger general picture: True or False True Photographic realism refers to: presenting a message that resembles our actual experiences of how the world looks and sounds to us An optical illusion is an example of: aesthetic context A deductive approach would move from photographic realism to the essential qualities of the event, that is, from a larger general picture to specific parts: True or False True The term filming is often used to refer to a great variety of digital video capture, regardless of whether it is for a brief television news story, blockbuster, or amateur video: True or False True Selective seeing is: when we expose ourselves to messages that agree with our existing views. One of the basic perceptual mechanisms designed to stabilize the environment is to: cluster details Which statement best expresses the influence of context on perception? context will always have some influence on our perceptions Associative context refers to: consciously interpreting what is seen based on our experience of how the world works. According to communication theorist Marshall McLuhan (1964), does the medium influence the shaping of the message? Yes, to a great extent Media aesthetics are a powerful tool able to influence a viewer's emotions or perceptions by deliberate applications of aesthetic principles in media: True or False True It is important for those working in communication and media to develop heightened awareness of the universal needs and desires of human beings and learn how to apply that knowledge ethically and effectively: True or False True As creators of mass communication and media content, freedom of expression is more important than concerning ourselves over ethics: True or False False Applied aesthetics deals with focusing on the various theories of fine art: True or False False Consumers as well as producers of media content have a responsibility to learn as much as possible about applied media aesthetics and its communicative power: True or False True Looking into an event means: portraying events beyond their obvious appearance by way of shot type, angle, or point of view. Video is defined as: an inclusive term for all kinds of video productions, including television and computer images displayed on a video screen.