Bas 282 Exam #3 2023 with 100% correct answers

Josh Adams runs a large cattle farm in Texas. In order to take advantage of higher prices for beef in Europe, as compared to the United States, Josh has started selling cattle overseas by using an agent wholesaler who specializes in finding European customers for U.S. firms. He ships the cattle to Europe by water transport. Josh is engaged in - correct answer exporting. Which of the following is a function that an intermediary is likely to provide for customers? - correct answer All these answers are correct. Promotion is mainly concerned with - correct answer telling the target market that the right Product is available in the right Place at the right Price. The task method of budgeting for promotion expenditures - correct answer All these answers are correct. Compared to conventional retailers, which of the following types of retailers offers a wider product assortment but less service? - correct answer supermarkets Which stage of the product life cycle is the largest profit stage for companies? - correct answer market growth In the promotion blend during the market maturity stage of the product life cycle, - correct answer the total amount spent on promotion may rise as competition increases. Compared with other promotion methods, personal selling - correct answer provides more immediate feedback. James River Paper (JRP) produces a wide range of paper products. JRP recently introduced Absorb, a new double thick paper towel aimed at families with children. Primarily an industrial products manufacturer, JRP had produced paper towels for a few large grocery chains to sell as their own dealer brand. However, Absorb was its first attempt at marketing a consumer product under its own brand. So far, results are not encouraging. Only a few wholesalers have taken on the line. Most are very reluctant to handle Absorb