UNDERSTANDING
SOCIAL MEDIA
,JOIN THE CONVERSATION
1. DO YOU LISTEN TO YOUR CUSTOMERS ……. REALLY LISTE
TO THEM?
2. DO YOU TAKE THEIR OPINIONS, IDEAS AND CRITICISMS
ON BOARD, AND ALLOW THEM TO INFORM YOUR
BUSINESS DECISIONS?
IF YOU DO, YOU ARE AHEAD OF THE GAME
,
, JOIN THE CONVERSATION
1. CONSUMERS ARE TALKING, JUST AS THEY ALWAYS HAVE
ONLY NOW THEY ARE TALKING ONLINE TO MORE
EXTENSIVE GROUPS OF PEERS. THE CONVERSATIONS THE
ARE HAVING SEAMLESSLY TRANSCEND GEOGRAPHICAL,
TEMPORAL AND CULTURAL BOUNDARIES
2. MARKETING TOO IS EVOLVING RAPIDLY TO BECOME MO
OF A CONVERSATION THAN A LECTURE. PROGRESSIVE
MARKETERS REALIZE THAT TO BE HEARD IN TODAY’S
SOCIAL MEDIA
,JOIN THE CONVERSATION
1. DO YOU LISTEN TO YOUR CUSTOMERS ……. REALLY LISTE
TO THEM?
2. DO YOU TAKE THEIR OPINIONS, IDEAS AND CRITICISMS
ON BOARD, AND ALLOW THEM TO INFORM YOUR
BUSINESS DECISIONS?
IF YOU DO, YOU ARE AHEAD OF THE GAME
,
, JOIN THE CONVERSATION
1. CONSUMERS ARE TALKING, JUST AS THEY ALWAYS HAVE
ONLY NOW THEY ARE TALKING ONLINE TO MORE
EXTENSIVE GROUPS OF PEERS. THE CONVERSATIONS THE
ARE HAVING SEAMLESSLY TRANSCEND GEOGRAPHICAL,
TEMPORAL AND CULTURAL BOUNDARIES
2. MARKETING TOO IS EVOLVING RAPIDLY TO BECOME MO
OF A CONVERSATION THAN A LECTURE. PROGRESSIVE
MARKETERS REALIZE THAT TO BE HEARD IN TODAY’S
