D077 Concepts in Marketing, Sales, and Customer Contact
Marketing strategy SWOT Analysis - examines the internal (controllable) and external (uncontrollable) factors that impact the organization and its strategies. SWOT internal factors - strengths and weaknesses, controllable. ex: financial resources, technical resources, human resources, product lines. SWOT external factors - opportunities and threats, uncontrollable. ex: tech innovations, competition, economy, government policies, legal judgements, social trends.
Escuela, estudio y materia
- Institución
- WGU D077
- Grado
- WGU D077
Información del documento
- Subido en
- 24 de agosto de 2023
- Número de páginas
- 21
- Escrito en
- 2022/2023
- Tipo
- Examen
- Contiene
- Preguntas y respuestas
Temas
-
swot
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