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UNIT 1 - The Business Environment - Controlled Assessment 2
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UNIT 1 - The Business Environment - Controlled Assessment 2
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E. Explain how price sensitivity would be affected during a boom and how this would impact your selected organisation.The customers are going to be less price sensitive if everyone is going to have high disposable income, this means that if Greggs is going to sell
products at increased price then they are going to go more for the organisation that sells products expensive however, if the products of Greggs are
going to be cheaper than the customers are not going to buy the products from Greggs. This shows that the customers in boom are going to be less
price sensitive and they will be buying products that are going to be expensive and luxury.
F. Explain how the level of GDP would be affected during a boom and how this would impact your selected organisation.
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