, BrmII - Qualitative Knowledge Clip Notes + Practice Questions
Module A
Interpretivist/Constructivism approach (focus of this course):
- Data is constructed with participants.
- Data is expressed in language
- It is ‘Subjective’
- It is linked to context
- It is seeking for evidence of meaning
Methods for gathering interpretations (interpretivist approach):
- Interviews
- Ethnography
- Case studies
- Document analysis
- Focuses on the ‘emic perspective,’ the insider's perspective that comes from
within the culture where the project is situated
Positivist approach (quantitative):
- Data is collected from the ‘real’ world
- Data is expressed in numbers
- It is ‘Objective’
- It is generalizable
- It is seeking for evidence of frequency.
Methods for collecting frequency:
- Surveys
- Polls
- Questionnaires
- Content analysis
- It is concerned with eliminating bias
- Researcher’s influence is minimized
- It focuses on the ‘etic perspective’ => The outside perspective
, BrmII - Qualitative Knowledge Clip Notes + Practice Questions
Deductive logic = ‘Top-down reasoning’
A precise and well-ordered system.
Aim = To provide definite support for a conclusion. It shows a conclusion that
must be true.
Theory → Hypothesis → Observation → Confirmation
Inductive logic = ‘Bottom-up’ reasoning’
Can show that a conclusion is probably true.
Observation → Pattern → Tentative Hypothesis → Theory
Tentative Hypothesis relates to what you think might be going on.
, BrmII - Qualitative Knowledge Clip Notes + Practice Questions
Module B
Grounded Theory Research:
When you are developing a theory grounded in data from the field.
You are studying a process, an action, or an interaction involving many
individuals.
The aim = to generate or discover a theory that helps explain practice or provides
a framework for further research.
Use Grounded Theory Research when:
- New phenomenon
- Little existing theory
- Untested samples
Ethnographic Research:
When you are describing and interpreting the shared patterns of a culture-sharing
group.
You are studying a group that shares the same culture.
Case Study Research:
When you are developing an in-depth description and analysis of a case or
multiple cases and you provide an in-depth understanding of the case/cases.
You are studying:
- An event
- A program
- An activity
- Or more than one individual.