BTEC BUSINESS - Unit 19 - Pitching for a New Business - Assignment 1 - Structure

UNIT 19 - STRUCTURE
Unit 19 – Pitching for a New Business – Assignment 1

, Unit 19 – Pitching for a New Business – Assignment 1

Learning Aim A: Explore potential ideas for a micro-business start-up

IMPORTANT POINTS:
 If you want to have a better understanding of this unit or get access to
other resources related to this unit, check out our website:
https://www.btecbguide.com
 As always create an introduction paragraph to your coursework.
 It is advisable to use BTEC Nationals Business Student Book 1 +
Activebook to assist you with this coursework.
 You must reference your work correctly.


Introduction
 As always you need to give an introduction so that the
examiner/audience understands what your report is about.


P1: Describe the potential business opportunities for a micro-
business start-up.

Different ways of generating ideas

 Technical breakthrough
o What is a technical breakthrough?
o Give an example of a technical breakthrough.
o Explain why that example is a technical breakthrough.

 Non-technical idea development
o Explain what a non-technical idea development is.
o Give an example of non-technical idea development.
o Explain why that example is a non-technical idea development.

 Ideas from another environment
o Explain what is ‘Ideas generated from another environment’.
o Give an example of this method.
o Explain why that example correlates with this method.

 Serendipity
o Explain what serendipity is.
o Give an example of this method.
o Explain why that example correlates with this method.