E-commerce 2017: Business, Technology, and Society, 13e (Laudon/Traver)
Chapter 1 The Revolution Is Just Beginning
1) Why study e-commerce?
Answer: E-commerce technology is different and more powerful than any of the other
technologies we have seen in the past century. E-commerce technologies—and the digital
markets that result—have brought about fundamental, unprecedented shifts in commerce.
While other technologies transformed economic life in the twentieth century, the
evolving Internet and other information technologies are shaping the twenty-first century.
Diff: Moderate
AACSB: Application of knowledge; Written and oral communication
LO: 1.1: Understand why it is important to study e-commerce.
2) E-commerce can be defined as:
A) the use of the Internet, the Web, and mobile apps to transact business.
B) the use of any Internet technologies in a firm's daily activities.
C) the digital enablement of transactions and processes within an organization.
D) any digitally enabled transactions among individuals and organizations.
Answer: A
Diff: Easy
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
3) ________ is an example of e-business.
A) Amazon's inventory control system
,B) The Amazon.com website
C) An Amazon mobile app
D) Amazon's Pinterest page
Answer: A
Diff: Moderate
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
,4) Which of the following terms is synonymous with e-commerce?
A) e-business
B) digital commerce
C) the Internet
D) the Web
Answer: B
Diff: Easy
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
5) Which of the following is not true about the use of apps?
A) The average U.S. consumer spends over three hours a day using apps.
B) Users still spend less time using apps than they do using desktops or mobile websites.
C) Apps are easier to control and monetize than websites.
D) Around 280 million people worldwide launch a smartphone app more than 60 times a
day.
Answer: B
Diff: Difficult
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
6) Which of the following statements about e-commerce in the United States in 2016 is
not true?
A) Social e-commerce generates more revenue than mobile e-commerce.
, B) Over 210 million U.S. consumers use mobile apps.
C) On-demand service firms are fueling the growth of local e-commerce.
D) Growth rates for retail e-commerce are higher in Europe than in the United States.
Answer: A
Diff: Difficult
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
Chapter 1 The Revolution Is Just Beginning
1) Why study e-commerce?
Answer: E-commerce technology is different and more powerful than any of the other
technologies we have seen in the past century. E-commerce technologies—and the digital
markets that result—have brought about fundamental, unprecedented shifts in commerce.
While other technologies transformed economic life in the twentieth century, the
evolving Internet and other information technologies are shaping the twenty-first century.
Diff: Moderate
AACSB: Application of knowledge; Written and oral communication
LO: 1.1: Understand why it is important to study e-commerce.
2) E-commerce can be defined as:
A) the use of the Internet, the Web, and mobile apps to transact business.
B) the use of any Internet technologies in a firm's daily activities.
C) the digital enablement of transactions and processes within an organization.
D) any digitally enabled transactions among individuals and organizations.
Answer: A
Diff: Easy
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
3) ________ is an example of e-business.
A) Amazon's inventory control system
,B) The Amazon.com website
C) An Amazon mobile app
D) Amazon's Pinterest page
Answer: A
Diff: Moderate
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
,4) Which of the following terms is synonymous with e-commerce?
A) e-business
B) digital commerce
C) the Internet
D) the Web
Answer: B
Diff: Easy
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
5) Which of the following is not true about the use of apps?
A) The average U.S. consumer spends over three hours a day using apps.
B) Users still spend less time using apps than they do using desktops or mobile websites.
C) Apps are easier to control and monetize than websites.
D) Around 280 million people worldwide launch a smartphone app more than 60 times a
day.
Answer: B
Diff: Difficult
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
6) Which of the following statements about e-commerce in the United States in 2016 is
not true?
A) Social e-commerce generates more revenue than mobile e-commerce.
, B) Over 210 million U.S. consumers use mobile apps.
C) On-demand service firms are fueling the growth of local e-commerce.
D) Growth rates for retail e-commerce are higher in Europe than in the United States.
Answer: A
Diff: Difficult
AACSB: Application of knowledge
LO: 1.2: Define e-commerce, understand how e-commerce differs from e-business,
identify the primary technological building blocks underlying e-commerce, and recognize
major current themes in e-commerce.
