BUS 235 INTRODUCTION TO MARKETING WEEK 2
Week 2 Discussion Question 1: Market Research
Describe methods you would use toanalyze one of these three different markets: consumer,
industrial or international markets. What challenges would you face toensure accurate
data gathering in the market and what recommendations would you make toovercome
those challenges? Respond toat least two of your classmates’ postings.
The internationalmarket is one of the most difficult markets out there. Since I work in the Global
sales world as we speak I know that a lot of research goes intoopening markets in other
countries. We have offices all over the world and there are specific restrictions and requirements
for each country. The research that has tobe done is finding out what types of products that
Week 2 Discussion Question 1: Market Research
Describe methods you would use toanalyze one of these three different markets: consumer,
industrial or international markets. What challenges would you face toensure accurate
data gathering in the market and what recommendations would you make toovercome
those challenges? Respond toat least two of your classmates’ postings.
The internationalmarket is one of the most difficult markets out there. Since I work in the Global
sales world as we speak I know that a lot of research goes intoopening markets in other
countries. We have offices all over the world and there are specific restrictions and requirements
for each country. The research that has tobe done is finding out what types of products that
