Summary MGT618 Assignment3 WK3.docx MGT 618 €œWill Whirlpool Clean Up in Europe€ Barry Bland California Intercontinental University MGT 618 €“ International Business Introduction The European Unions (EUs) development as a single unified market was long awa

MGT618 Assignment3 WK MGT 618 €œWill Whirlpool Clean Up in Europe€ Barry Bland California Intercontinental University MGT 618 €“ International Business Introduction The European Unions (EUs) development as a single unified market was long awaited by the international business, it created lots of excitement. One enterprise that patiently awaited these unshattered waters was the companies known as the white goods corporations, which was because most appliances manufactured (washers, dryers, oven stoves, refrigerators, etc.) were white in color. In the same era, consumer electronics (radios, cassette players, television, stereo or record players, etc.) were brown in color. However, all that have changed, appliance manufacturers now use variety of colors (Griffin and Pustay, 2015). €œWhirlpool corporation is the world's leading manufacturer and marketer of major home appliances, with annual sales of more th