Understanding Brand Personality or Positioning
Everyone is not your buyer. There could even be a mass amount of people that purchase your product, but that's not everyone. Dig deep and research your audience. Find the answers to those questions: What are their spending habits? Values? Concerns? Needs? How does your product/service fit into their life?
Escuela, estudio y materia
- Institución
- University Of California - Los Angeles
- Grado
- MARKETING
Información del documento
- Subido en
- 24 de septiembre de 2021
- Número de páginas
- 2
- Escrito en
- 2019/2020
- Tipo
- Ensayo
- Profesor(es)
- Desconocido
- Grado
- A
Temas
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brand personality
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brand positioning
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brand
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understanding brand personality or positioning
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brand personality or positioning
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personality or positioning