SPMT 319 2026 MEDIA AND
COMMERCIALIZATION OF SPORT
PROFESSIONAL GUIDE
◉ All of the following except __________ are examples of
commercialism in college sport
Answer: All of the above are examples
-conference realignment
-television contracts
-coaching salaries
-facilities expansion
◉ Which of the following scholars is credited with introducing the
phrase and writing the book entitled "Race Matters"?
Answer: Cornell West
◉ According to the chapter on "Race Matters", ______________ is a
sociologist, considered to be the pioneer of the sociology of sport as
a subdiscipline, who embraced a critical approach to the study of
race in the domain of sport and sporting institutions
Answer: Harry Edwards
, ◉ According to chapter 14 on "Race Matters", the author argues that
race is actually increasing in significance in society and sport, not
decreasing or declining, for which of the following reasons
Answer: Only A and B are correct
A. Whites continue to maintain inordinate amounts of power,
privileges, and resources
B. the changing racial demographic landscape in the USA
(NOT C) C. The USA has become a post-racial society in the since the
2008 election of President Obama
◉ Critical race theory (CRT) is a framework for studying issues of
race in society and sport and includes all of the following tenets
EXCEPT
Answer: -embraces the notion of meritocracy
◉ According to the definitions from lecture and chapter on "race
matters", which of the following would NOT be classified as a
minority group in the American sport context today?
Answer: Caucasians/Whites
COMMERCIALIZATION OF SPORT
PROFESSIONAL GUIDE
◉ All of the following except __________ are examples of
commercialism in college sport
Answer: All of the above are examples
-conference realignment
-television contracts
-coaching salaries
-facilities expansion
◉ Which of the following scholars is credited with introducing the
phrase and writing the book entitled "Race Matters"?
Answer: Cornell West
◉ According to the chapter on "Race Matters", ______________ is a
sociologist, considered to be the pioneer of the sociology of sport as
a subdiscipline, who embraced a critical approach to the study of
race in the domain of sport and sporting institutions
Answer: Harry Edwards
, ◉ According to chapter 14 on "Race Matters", the author argues that
race is actually increasing in significance in society and sport, not
decreasing or declining, for which of the following reasons
Answer: Only A and B are correct
A. Whites continue to maintain inordinate amounts of power,
privileges, and resources
B. the changing racial demographic landscape in the USA
(NOT C) C. The USA has become a post-racial society in the since the
2008 election of President Obama
◉ Critical race theory (CRT) is a framework for studying issues of
race in society and sport and includes all of the following tenets
EXCEPT
Answer: -embraces the notion of meritocracy
◉ According to the definitions from lecture and chapter on "race
matters", which of the following would NOT be classified as a
minority group in the American sport context today?
Answer: Caucasians/Whites
