Customer Service NRF Chapter 1 Exam with all Correct & 100% Verified
Answers |Already Graded A+
1. Brick-and-mortar The presence of a physical storefront and face-to-face customer
experiences.
2. Closeout stores Ott-price stores that otter an assortment of brand-name merchandise
at a signifi-cant discount ott the manufacturers' price. Ex: Marshalls,
Ross
3. Commercial cue Advertising message that impacts purchase decisions
4. Compariso The customer who spends time searching for the best price or deal on
n shopper
the item she is looking to purchase.
5. Convenienc
e stores These stores aim at providing their customers a convenient shopping
experience. These general merchandise stores are easily accessible,
small in size, with quick shopping and easy checkout. Ex: 7-Eleven,
Phillip 66
6. Departmen
t stores
These stores otter good service and a broad variety and assortment of
products of mid-to-high quality. Ex: Kohl's, Dillard's, JC Penney
7. Direct
selling
1/
6
, Customer Service NRF Chapter 1 Exam with all Correct & 100% Verified
Answers |Already Graded A+
Salespeople contact customers directly in a convenient location, often
at a cus-tomer's home; demonstrate product benefits; take orders; and
deliver the products or perform the services. Ex: Mary Kay, Avon,
Tupperware
8. Discount stores These retailers otter a broad variety of merchandise, limited service,
and low prices. Ex: Walmart, Dollar General, Family Dollar
9. Distributio The chain of businesses through which a good or service passes until it
n channel
reaches the end consumer.
10. Diverse shopper This buyer is hard to predict or to understand. He shops in many
ditterent places and is not obviously influenced by any one retail
element.
11. Retail a business that sells products and/or services to consumers.
12. Retailing the method by which consumers acquire products and services.
2/
6
Answers |Already Graded A+
1. Brick-and-mortar The presence of a physical storefront and face-to-face customer
experiences.
2. Closeout stores Ott-price stores that otter an assortment of brand-name merchandise
at a signifi-cant discount ott the manufacturers' price. Ex: Marshalls,
Ross
3. Commercial cue Advertising message that impacts purchase decisions
4. Compariso The customer who spends time searching for the best price or deal on
n shopper
the item she is looking to purchase.
5. Convenienc
e stores These stores aim at providing their customers a convenient shopping
experience. These general merchandise stores are easily accessible,
small in size, with quick shopping and easy checkout. Ex: 7-Eleven,
Phillip 66
6. Departmen
t stores
These stores otter good service and a broad variety and assortment of
products of mid-to-high quality. Ex: Kohl's, Dillard's, JC Penney
7. Direct
selling
1/
6
, Customer Service NRF Chapter 1 Exam with all Correct & 100% Verified
Answers |Already Graded A+
Salespeople contact customers directly in a convenient location, often
at a cus-tomer's home; demonstrate product benefits; take orders; and
deliver the products or perform the services. Ex: Mary Kay, Avon,
Tupperware
8. Discount stores These retailers otter a broad variety of merchandise, limited service,
and low prices. Ex: Walmart, Dollar General, Family Dollar
9. Distributio The chain of businesses through which a good or service passes until it
n channel
reaches the end consumer.
10. Diverse shopper This buyer is hard to predict or to understand. He shops in many
ditterent places and is not obviously influenced by any one retail
element.
11. Retail a business that sells products and/or services to consumers.
12. Retailing the method by which consumers acquire products and services.
2/
6
