ANSWERS|GRADED A+|GUARANTEED 100% PASS
Pharmaceuticals are arguably the most socially important healthcare product. -CORRECT
ANSWER-True
Pharmaceutical development is a high-risk undertaking, in which many promising leads
prove disappointing. -CORRECT ANSWER-True
Pharmaceutical sales are highest in which geographic regions? -CORRECT ANSWER-The U.S.,
Western Europe, and Japan.
The U.S. accounts for about ______ of the world's pharmaceutical revenues. -CORRECT
ANSWER-50%
What event has fueled recent growth in the pharmaceutical industry? -CORRECT ANSWER-
Population growth and increased life expectancies.
According to your manual, what describes the predicted relationship between
pharmaceutical companies and genomic research facilities? -CORRECT ANSWER-Partnerships
between them will not prove immediately profitable.
Prescription drug therapy is not cost-effective for insurance companies and insurance
providers. -CORRECT ANSWER-False
,The high price of healthcare is explained by the high price of medicines. -CORRECT ANSWER-
False
One of the oldest and least effective pharmaceutical marketing techniques is DTC (direct-to-
consumer) advertising. -CORRECT ANSWER-False
What influences the number of districts in a region? -CORRECT ANSWER-The regions
population
What is an example of the regionalization of healthcare delivery systems? -CORRECT
ANSWER-California and Florida have different prescription reimbursement policies.
The heart of a pharmaceutical sales team is the Regional Manager. -CORRECT ANSWER-False
Most District Managers (DMs) did not start as representatives. -CORRECT ANSWER-False
How many territories are in a typical district? -CORRECT ANSWER-8 to 12
What is the most effective method for grabbing market share? -CORRECT ANSWER-
Comparative selling.
Pharmaceutical reps mainly visit pharmacies. -CORRECT ANSWER-False
It usually takes about 1-2 calls to a physician before he/she commits to prescribing your
product. -CORRECT ANSWER-False
The pharmacist may dispense a product other than what the physician prescribed. -CORRECT
ANSWER-True
, Which of the following would classify as Payers - Employers, patients, pharmacists, or
physicians? -CORRECT ANSWER-Employers.
How would you define ethical pharmaceutical companies? -CORRECT ANSWER-Ones that
research and develop novel drugs.
One of the most disappointing results of the pharmaceutical Industry's continued
investment in R&D is the few new drugs being approved and in development. -CORRECT
ANSWER-False
Thanks to modern medicines, how long are people newly diagnosed with HIV expected to
live? -CORRECT ANSWER-Another 50 years.
How much has the average American lifespan increased since 1890? -CORRECT ANSWER-
Almost 30 years
What is a treatment group? -CORRECT ANSWER-A group of patients assigned to receive a
specified treatment.
What is the main difference between a blinded and a double-blinded study? -CORRECT
ANSWER-In a double blind study, neither the study staff nor the study participants know
which subjects are in the experimental group and which are in the control group.
What does asymptomatic mean? -CORRECT ANSWER-Not exhibiting signs or symptoms.
What term denotes the study of bodily functions (as opposed to structures)? -CORRECT
ANSWER-Physiology.
In its broadest definition, a drug is any substance that produces a physical or psychological
change in the body. -CORRECT ANSWER-True