Strategic Communications Objective Assessment
(2026-2027) UPDATE EXAM 60 QUESTIONS WITH
MULTIPLE CHOICES VERIFIED & REVISED
ANSWERS (NEW)!!
A company is evaluating a proposed technology for strategic communications using the
framework of enabling, limiting, motivating, and inhibiting factors.
What does this framework enable the company to do, in general? - CORRECT ANSWER: Make
informed decisions
A company uses a form of data analysis that evaluates data to provide recommendations and
strategies.
Which type of data analysis is described? - CORRECT ANSWER: Prescriptive
A company uses a tool that adjusts messaging based on user behavior and demographics.
Which tool is described? - CORRECT ANSWER: Personalization engine
A developer and deployer of AI technology is implementing an AI compliance program. -
CORRECT ANSWER: Reducing the risk of bias
A person is using data analysis to analyze the performance of a campaign.
Which form of data analysis is this? - CORRECT ANSWER: Descriptive
, A person is using data analysis to identify potential crises before they occur.
Which form of data analysis is this? - CORRECT ANSWER: Predictive
How are functionality-based AI models defined? - CORRECT ANSWER: By how learning
capabilities are applied
How can AI potentially violate data privacy concerns? - CORRECT ANSWER: By utilizing
personal information within training data
How can AI's risks to life, liberty, and security be mitigated? - CORRECT ANSWER: By
creating laws and regulations to assign accountability
What are content management systems used for? - CORRECT ANSWER: Delivering timely
messages
What are data analytics tools used for in strategic communications? - CORRECT ANSWER:
Measuring the impact of marketing efforts
What defines capability-based AI models? - CORRECT ANSWER: How they apply knowledge
What do responsible AI practices prioritize - CORRECT ANSWER: Accountability
What do strategic communications professionals use social media platforms for? - CORRECT
ANSWER: Expanding market reach
What is a function of generative AI chatbots? - CORRECT ANSWER: Engaging in conversation