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COMM 160ME Midterm Exam Prep Pack 2025/2026 | Communication 160 Media & Effects Midterm Review Guide, Key Theories Breakdown, Media Influence Concepts, Practice Questions with Answers, and Assessment Revision Toolkit

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COMM 160ME midterm preparation content organized around media effects and communication impact theories commonly covered in early-to-mid semester coursework. Core ideas include how media shapes perception, influences behavior, and frames public understanding, alongside foundational models used to analyze communication in modern contexts. Structured notes, concept summaries, and exam-style practice items support stronger recall and application of key theories, making it easier to navigate multiple-choice and short-answer exam formats with confidence.

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Institución
Comm 160
Grado
Comm 160

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COMM 160ME Midterm
Emotions - ANS-internal, mental states representing evaluative reactions to events,
agents, or objects that vary in intensity
--generally short-lived
--Often intense
--Generally directed at some external stimuli

Moods - ANS-usually less intense and longer-lasting
--with moods, sometimes you don't know why you are experiencing it
--moods set the stage for emotions

Components of Emotion - ANS-1. Cognitive appraisal or evaluation of a situation
2. Physiological arousal
3. A subjective feeling state
4. Action tendency (if none, it is not an emotion)
5. Motor expression/behavior
6. Object or target

4 Primary Emotional Theoretical Perspectives - ANS-#1: Basic Emotion Theory

#2: Dimensional Tradition

#3: Appraisal Tradition

#4: Psychological Constructionist Tradition

Basic Emotion Theory - ANS-Emotion comes from Affect Programs
--back to Darwin and Evolution (biologically hardwired into us)
--focus on facial expression (discrete emotional states have a unique motor expression)

Dimensional Tradition - ANS-Two critical dimensions: arousal (high or low intensity) and
valence (negative or positive)

--Circumplex model: emotion array along dimensions
--Mood Management Theory is within this tradition

Predictions in Dimensional Tradition - ANS-limited cognitive resources: encoding,
storage, and retrieval

, --2 motivation Systems: Appetitive (approach) & Aversive (avoid)

Positive emotionality increases --> increased encoding and storage

Negative emotionality increases --> less encoding, increased storage

** helps in understanding message processing

Appraisal Tradition - ANS-most research is here

Thoughts (cognitions) about the environment as related to personal goals --> discrete
emotional experiences

Situation --> Appraisal --> Emotions --> Action

Thoughts come first and emotion comes next

**Very emphasized in media

Primary Appraisal - ANS-Goal Relevance and Goal Congruence

Secondary - ANS-Coping Resources and Future Expectancies

Psychological Constructionist Tradition - ANS-We draw from learned experiences to
make sense of physiological changes

Conceptual Act Theory - ANS-Core Affect: is where things begin (neurophysiological
state of arousal)
--is categorized by learned experience

Technological Affordances - ANS-Any feature of tech that shapes how users use it
--distinguishing on device from another

1) Interactivity
2) Personalization/Custom
3) Accessibility
4) Visibility
5) Social Cues

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Institución
Comm 160
Grado
Comm 160

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Subido en
13 de junio de 2026
Número de páginas
8
Escrito en
2025/2026
Tipo
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