mktg 372 quiz with correct answers
An operations strategy covers a relatively short time horizon, whereas a
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business strategy covers a relatively long term horizon - CORRECT
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ANSWER✔✔-false
Facilities decisions are part of the production process infrastructure. -
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CORRECT ANSWER✔✔-false-structure
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Decisions regarding flow of goods and services through the facility are
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part of the production process structure - CORRECT ANSWER✔✔-true
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Operations management is only concerned with information technology
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applications within the firm - CORRECT ANSWER✔✔-false
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Productivity=input/output - CORRECT ANSWER✔✔-false-output/input | | |
Output/(all inputs used) is called total productivity - CORRECT
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ANSWER✔✔-true
Output/(labor+capital) is an example of a partial productivity measure -
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CORRECT ANSWER✔✔-false- either or
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, Operations strategy is developed before the business strategy so the
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company knows what it will be producing before establishing a long
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range of business strategy. - CORRECT ANSWER✔✔-false
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Market research represents a type of environmental scanning -
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CORRECT ANSWER✔✔-true |
Companies that compete on cost generally also allow a lot of product
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customization - CORRECT ANSWER✔✔-false-allow little product
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customization
Firms that focus on quality as their primary competitive priority usually
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implement either product design quality or process quality, but not
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both. - CORRECT ANSWER✔✔-false-implement both
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As long as the firm always meets the order qualifier classification it will
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always be competitive and win competitive bid opportunities. -
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CORRECT ANSWER✔✔-false |
Companies that compete based on flexibility often cannot compete on
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cost - CORRECT ANSWER✔✔-true
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An operations strategy covers a relatively short time horizon, whereas a
| | | | | | | | | | |
business strategy covers a relatively long term horizon - CORRECT
| | | | | | | | | |
ANSWER✔✔-false
Facilities decisions are part of the production process infrastructure. -
| | | | | | | | | |
CORRECT ANSWER✔✔-false-structure
|
Decisions regarding flow of goods and services through the facility are
| | | | | | | | | | |
part of the production process structure - CORRECT ANSWER✔✔-true
| | | | | | | |
Operations management is only concerned with information technology
| | | | | | |
applications within the firm - CORRECT ANSWER✔✔-false
| | | | | | |
Productivity=input/output - CORRECT ANSWER✔✔-false-output/input | | |
Output/(all inputs used) is called total productivity - CORRECT
| | | | | | | | |
ANSWER✔✔-true
Output/(labor+capital) is an example of a partial productivity measure -
| | | | | | | | | |
CORRECT ANSWER✔✔-false- either or
| | |
, Operations strategy is developed before the business strategy so the
| | | | | | | | | |
company knows what it will be producing before establishing a long
| | | | | | | | | | |
range of business strategy. - CORRECT ANSWER✔✔-false
| | | | | |
Market research represents a type of environmental scanning -
| | | | | | | | |
CORRECT ANSWER✔✔-true |
Companies that compete on cost generally also allow a lot of product
| | | | | | | | | | | |
customization - CORRECT ANSWER✔✔-false-allow little product
| | | | | |
customization
Firms that focus on quality as their primary competitive priority usually
| | | | | | | | | | |
implement either product design quality or process quality, but not
| | | | | | | | | |
both. - CORRECT ANSWER✔✔-false-implement both
| | | |
As long as the firm always meets the order qualifier classification it will
| | | | | | | | | | | | |
always be competitive and win competitive bid opportunities. -
| | | | | | | | |
CORRECT ANSWER✔✔-false |
Companies that compete based on flexibility often cannot compete on
| | | | | | | | | |
cost - CORRECT ANSWER✔✔-true
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