Operations and Supply Chain Management, 16th Edition by F.
a a a a a a a a
Robert Jacobs and Richard Chase
a a a a a
Chapters 1 - 22 | Complete
a a a a a a
, • TABLEOFCONTENTS a a
Chapter 1: Introduction
a a
Chapter 2: Strategy
a a
Chapter 3: Design ofProducts and Services
a a a a a a
a Chapter 4: Projects
a a
Chapter5: StrategicCapacityManagement
a a a a
a Chapter 6: Learning Curves
a a a
Chapter7:ManufacturingProcesses Chapter
a a a a
a 8: Facility Layout
a a
Chapter 9: Service Processes
a a a
Chapter 10: Waiting LineAnalysis and Simulation
a a a a a a
a Chapter 11: Process Design and Analysis Chapter
a a a a a a
a 12: Quality Management
a a
Chapter 13: Statistical Quality Control
a a a a
a Chapter 14: Lean Supply Chains
a a a a
Chapter 15: Logistics and Distribution Management
a a a a a
a Chapter 16: Global Sourcing and Procurement
a a a a a
a Chapter 17: The Internet of Things and ERP Chapter
a a a a a a a a
a 18: Forecasting
a
Chapter 19: Sales and Operations Planning
a a a a a
a Chapter 20: Inventory Management Chapter
a a a a
21: MaterialRequirementsPlanning
a a a a
,Chapter 22: Workcenter Scheduling
a a a
CHAPTER 1 a
OPERATIONSANDSUPPLYCHAINMANAGEMENT a a a a
Discussion Questions a
1. Using Exhibit 1.3 as a model, describe the source-make-deliver-return
a a a a a a a a
relationships in thefollowing systems:
a a a a
a. Anairlinea
Source:Aircraftmanufacturer,in-flight food,repairparts,computersystems Make:
a a a a a a a a a
Aircraftandflight crewscheduling,groundservices providedatairports,
a a a a a a a a a a
aircraftmaintenance and repair a a
Deliver: Outbound and arriving passenger service, baggage handling
a a a a a a a
Return: Resolve any post-service issues such as lost or damaged
a a a a a a a a a a
luggage
a
b. An automobile manufacturer
a a
Source: Suppliers of components and raw materials a a a a a a
Make: Manufacturing of vehicles and components or subassemblies to be sold as
a a a a a a a a a a a
spareparts a
Deliver:Deliverytoandsalesfromdealerships, deliveryof spare partstothe
a a a a a a a a a a a a
wholesalesystem
a
Return: Warrantyandrecallrepairs,trade-ins a a a a a
c. A hospital
a
Source: Medical supplies, cleaning services, disposal services, food services,
a a a a a a a a
qualifiedpersonnel
a
Make: Inpatient rooms, outpatient clinics, emergency room, operating rooms
a a a a a a a a
Deliver:Schedulingpatients,providing treatment,ambulanceservice,family
a a a a a a a a
counselingReturn: Billing errors, follow up visits
a a a a a a
d. Aninsurance company
a a
Source: Supplies needed for the office, underwriters, legal authority to operate
a a a a a a a a a a
, Make:Establish policyguidelines andpricing, fieldagent/representative and
a a a a a a a a
facilitynetwork,developInternetservicecapabilities,establishpreferredvehicle
a a a a a a a a a
repair servicenetwork
a a
Deliver:Meetwithandadviseclients,writepolicies,processandpay claimsReturn:
a a a a a a a a a a a
arefund of overpayments a a
2. Define the service package of your college or university. What is its strongest element?
a a a a a a a a a a a a a
What isits weakest one?
a a a a
The categories with examples are:
a a a a
Supporting facility - location, buildings, labs, parking a a a a a a
Facilitating goods – class schedules, computers, books, chalk
a a a a a a a a
Explicitservices–classes withqualifiedinstructors,placement
a a a a a a a
officesImplicitservices–statusandreputation(e.g.,IvyLeague
a a a a a a a a a
schools) a
At Indiana University andtheUniversity of SouthernCalifornia, among their
a a a a a a a a a a
strongestelements aretheirbusinessschools andtheirOperations Management
a a a a a a a a a a
programs (ofcourse).Both also haveverydedicated alumninetworks. A weak element
a a a a a a a a a a a a
ofIndianaUniversityisitsweakfootballprogram;forUSC,weakelements are on-
a a a a a a a a a a a a a a
campus parking and housing. a a a
3. What service industry has impressed you the most with its innovativeness?
a a a a a a a a a a
Our vote goes to cruise lines which have introduced such onboard innovations as wave
a a a a a a a a a a a a a
machines for belly boarding and rock climbing walls, as wellas all sorts of other
a a a a a a a a a a a a a a a
amenitiestokeepcruisers involved. Theindustry isdoingrecord business as well.
a a a a a a a a a a a a
Someofthestandout companiesinlessinnovative industriesareBankofAmerica(has a
a a a a a a a a a a a a a a
formalized researchprogram totryout newcustomerservices/amenitiessuchas video
a a a a a a a a a a a a
screensinnext to teller lines), Intuit (e.g., putting Quickenmoney management software
a a a a a a a a a a a a
online),Ikea,JetBlueAirlines,andProgressive Insurance (discussed laterinthe book).
a a a a a a a a a a a
4. What is product-service bundling and what are the benefits to customers?
a a a a a a a a a a
Product-servicebundling isaddingValue-addedservicestoafirm’sproductofferings to a a a a a a a a a a a
createmore value for the customer. This provides benefits intwo areas.First, this
a a a a a a a a a a a a a
differentiatestheorganizationfromthecompetition.Secondly,theseservices tie
a a a a a a a a a
customers tothe organizationina positiveway. Alternatively, bundlingcanalso involve
a a a a a a a a a a a a
adding products toa service, for example,adding thesale ofconvenience items and
a a a a a a a a a a a a a a
snacks at a hotel.
a a a a