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MAR3231 (UF) EXAM 1 -LATEST update- QUESTIONS AND ANSWERS 100- CORRECT

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MAR3231 (UF) EXAM 1 -LATEST update- QUESTIONS AND ANSWERS 100- CORRECT

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MAR3231 (UF) EXAM 1 {LATEST 2026 -2027
update} QUESTIONS AND ANSWERS 100%
CORRECT

Power Perimeter - correct answer The areas around the outside walls of conventional


supermarkets. High-traffic, profitable departments that pull shoppers through the


store. (dairy, bakery, meat, florist, produce, deli)




Fair trade - correct answer purchasing from factories that pay workers a living wage




Locavore movement - correct answer reducing the carbon footprint caused by the


transportation of food throughout the world




Supercenters and Hypermarkets - correct answer large stores that carry both food


and general merchandise. They are the same size but different in the number of SKU's


they stock (Hypermarkets [40k-60k skus] stock fewer skus than Supercenters [160k-

,200k skus]). They are referred to as big-box stores as a result of their size and shape.


Big Box (large, limited service)




Warehouse Clubs (Wholesale Clubs) - correct answer large stores, with a much lower


number of SKU's and are generally targeted to individuals and business that buy in


bulk. A common characteristic is a membership fee. (Costco, Sam's Club, BJ's


Wholesale Club)




Convenience Stores - correct answer small retailers that are designed to be easy to


navigate and quick to check out. Goods here are priced higher than at other food


retailers. (7-11)




Department stores - correct answer retailers that offer both a large variety and


assortment of goods that are divided into different sections for display. Divided into


three tiers with higher tiers having better customer service and higher prices

,(Neiman's, Saks), middle (Macy's, Nordstrom), and lower tiers having less customer


service and more affordable costs (Kohl's).




Soft goods - correct answer nondurable or consumable goods that have a shorter life


span (cosmetics, clothing, bedding)




Hard goods - correct answer also called durable goods, manufactured items that are


expected to last several years (appliances, furniture, electronics)




Department stores are increasing their - correct answer exclusive merchandise,


increasing private label merchandise, and expanding their multichannel presence to


deal with eroding market share.




Full-line discount stores - correct answer retailers that offer a large variety of


merchandise at low prices with limited service. (Walmart, Kmart, Target)

, Category specialists - correct answer also known as category killers, are big-


box/discount stores that have lower variety but deep assortment of merchandise with


a self-service approach. (Bass Pro Shops, Home Depot, Staples)




Specialty Stores- Single Brand or Private Label - correct answer offer complementary


merchandise with deep assortments and focus on a higher level of customer service.


Basically, stores in malls. (Victoria's Secret, Sephora, Abercrombie)




Resale stores - correct answer retailers that sell used goods and include thrift stores


and consignment shops.




Drugstores - correct answer are specialty stores that concentrate health and beauty


care with pharmaceuticals and cosmetics. (Walgreens, CVS, Rite Aid)

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Subido en
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