Management 11th Edition By Wesley Balderson
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,Supplemental Case Notes WQ WQ
Thompson Greenhouse ................................................................................................................................. 1
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Robinson Test Prep Co .................................................................................................................................. 4
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The Beach Buddy........................................................................................................................................... 6
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Organic Gourmet Express ............................................................................................................................. 8
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The Winslow Clock Company ........................................................................................................................ 9
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Windows Tech ............................................................................................................................................. 10
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Edge Hockey ................................................................................................................................................ 12
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Beach Stake ................................................................................................................................................. 14
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The Framemakers........................................................................................................................................ 15
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Top Human Tech Inc. .................................................................................................................................. 21
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Clovis Jewellers............................................................................................................................................ 22
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Blake Lock and Security Systems ................................................................................................................ 23
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Thompson Greenhouse WQ
W Q Case overview WQ
Thompson Greenhouse is family business owned by Earl and Lisa Thompson. The business has
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enabled them to supplement their income and provide work for their children. With increased c
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ompetition from major retailers the Thompsons are unsure how they should compete in the year
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’s ahead and if they should invest further into their business.
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W Q Discussion questions WQ
1. Discuss the implications of the Thomsons’ attempt to obtain additional commercial contracts
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(the department stores) for their products.
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2. Evaluate the decision to construct another greenhouse from a financial and an organizational
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point of view. (Use rate of return, payback, and break-even analysis in your evaluation.)
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3. Comment on the financial health of Thomson Greenhouse through a review of the financial
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statements.
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,4. Discuss the implications for succession of the business if the decision were to pass the
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business to one of the sons sell the business to someone outside the family.
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Instructors may opt to use these questions or ask the students to complete a simple case analysis
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including a problem statement, SWOT, alternatives and recommendation.
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W Q Solutions to discussion questions WQ WQ WQ
1. Discuss the implications of the Thomsons’ attempt to obtain additional commercial contracts
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(the department stores) for their products.
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Student answers will vary. Students will likely point out that this is becoming an increasing pop
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ular choice amongst consumers. Students should also note that the business will come with muc
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h lower margins than they have now. Some students may question if the Thompson’s should pur
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sue this type of business.
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2. Evaluate the decision to construct another greenhouse from a financial and an organizational
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point of view. (Use rate of return, payback, and break-even analysis in your evaluation.)
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The case does not provide all the financial information needed to complete the tasks at hand, so
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some estimates are needed.
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To keep things simple:
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Margin: 20.53% (using revenue and all expenses) N
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ew Greenhouse - $75,000
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Variable Cost of the Greenhouse - WQ WQ WQ WQ WQ
$60,0000 @ 8 percent interest over ten years = $26,861.45 in interest costs. Total repayment in
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cluding interest would be $86,861.45. Variable cost per year using interest only would be 26,86
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1.45/12 = 2,238.45 WQ WQ
Extra Income - $60,000 a year
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If you read through their financials, most of their costs are fixed and would likely not increase as
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a result of the added greenhouse.
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The two extra expenses would be Power and Heat@ $6,450. There is no discussion of additional
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labour required.
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Hence the income before income, taxes and depreciation would be:
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60,000 – 6450 – 2,223.45 (interest)
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= $53, 326.55
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, 3. Comment on the financial health of Thomson Greenhouse through a review of the financial
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statements.
Student answers will vary.
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4. Discuss the implications for succession of the business if the decision were to pass the
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business to one of the sons sell the business to someone outside the family.
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If the business is sold, the owner would most likely maximize the value of the company. The sal
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e may be slightly hindered as the marketplace is changing. Leaving the business in the family w
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ould ensure the long-
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term continuation of the company but the owner’s may not be able to maximize the sales price.
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Anytime there is an internal succession there is potential for stress among family members.
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Case Method:
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Problem Statement: Long term succession/planning
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Strengths:
• Family owned and operated WQ WQ WQ
• Due income WQ
• Partnership agreement – tax benefits WQ WQ WQ WQ
• Income from renting land WQ WQ WQ
• Loyal customers WQ
• Customer Service WQ
• Commercial accounts WQ
Weaknesses:
• Seasonal and perishable business WQ WQ WQ
• Marketing (while effective) is aged in methods WQ WQ WQ WQ WQ WQ
• Greenhouse condition WQ
• No income in the winter WQ WQ WQ WQ
• Sales
Opportunities:
• Pursue commercial accounts WQ WQ
• Expand
Threats:
• Large retailers WQ
• Succession planning WQ
Alternatives:
1. Sell the business WQ WQ
2. Expand and allow one of the interested son’s to take over
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