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Which two non-geographic categories are the most important for a hotel GM?
A. Scale and Class
B. Scale and Location
C. Location and Type
D. Class and Type ---------CORRECT ANSWER-----------------A. Scale and Class
How many Scale categories are there compared to Class categories?
A. 6 scale categories and 6 class categories
B. 6 scale categories and 7 class categories
C. 7 scale categories and 6 class categories
D. 7 scale categories and 7 class categories ---------CORRECT ANSWER-----------------
C. 7 scale categories and 6 class categories
Which one of the following is an accurate statement regarding Scale and Class
groups and a single chain?
A. A Ritz Carlton hotel in the US can be in one Scale group and a Ritz Carlton hotel
in Japan can be in a different Scale group
B. A Ritz Carlton hotel in the US can be in one Class group and a Ritz Carlton hotel
in Japan can be in a different class group
,C. A Ritz Carlton hotel will always be in the same Scale and Class groups in every
country throughout the world
D. Ritz Carlton may choose which Scale and which Class they are in ---------
CORRECT ANSWER-----------------C. A Ritz Carlton hotel will always be in the same
Scale and Class groups in every country throughout the world
Which one of the following is an accurate statement regarding Class groups?
A. The names of the Class groups are very different than the names of the Scale
groups
B. Class groups are more popular and relevant in North America rather than
outside North America
C. Independent hotels are slotted into Class groups based upon the ADR of the
independent hotel compared to the chain hotels in the same country or market
D. Once an independent hotel is slotted into a Class group, it will never change ----
-----CORRECT ANSWER-----------------C. Independent hotels are slotted into Class
groups based upon the ADR of the independent hotels compared to the chain
hotels in the same country or market
Which one of the following is NOT a Location Category used by the hotel
industry?
A. Airport
B. Suburban
C. Oceanfront
D. Urban ---------CORRECT ANSWER-----------------C. Oceanfront
,Which is NOT a valid non-geographic category?
A. Extended Stay
B. Boutique
C. Guest Satisfaction Rating
D. Destination Report ---------CORRECT ANSWER-----------------C. Guest Satisfaction
Rating
Benchmarking in the hotel industry takes place at what level?
A. Property level for an individual hotel vs. their Competitive Set
B. Corporate level for a hotel company, for example one brand vs. others
C. Geographic level for tourism organizations, for example, city vs. comparable
cities
D. All of the above levels ---------CORRECT ANSWER-----------------D. All of the above
levels
Comp sets are used for many purposes in hotel operations, which of the following
is one of these purposes?
A. Comp sets can be used to aid the sales and marketing departments in
determining the effectiveness of various pricing decisions
B. Comp sets can be used in management contracts for performance
requirements
C. Comp sets can have an effect on a general managers compensation
, D. All of the above are examples of how comp sets are used ---------CORRECT
ANSWER-----------------D. All of the above are examples of how comp sets are used
The four key considerations when creating a Competitive Set are?
A. Participation, Proximity, Policy, and Product
B. Participation, Proximity, Pricing, and Product
C. Participation, Parking, Policy, and Pricing
D. Participation, Perimeter, Pool, and Pricing ---------CORRECT ANSWER---------------
--B. Participation, Proximity, Pricing, and Product
All of the following are good reasons for a hotel to have an additional competitive
set, except which one?
A. Have a local competitive set based upon geography and another based upon a
special feature or niche, for example: waterpark, boutique, or conference
B. Have different sets for weekday/weekend or group/transient business
C. Have one set that you can easily beat and another which is a realistic target
D. Different entities may not agree, for example, chain vs. management company
---------CORRECT ANSWER-----------------C. Have one set that you can easily beat
and another which is a realistic target
When can a competitive set be created (the earliest time)?
A. A competitive set may be created once the hotel has opened
B. A competitive set may be created while the hotel is under construction