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1. The coalition is having a difficult time persuading a
de- C cision-maker to support an issue. The
decision-maker, however, can be swayed by
level of public support for the issue. The most
important data collection method to use next,
therefore, would be:
Select one:
a.political capital charting
b.communications capacity
analysis c.community leader
surveys d.voting record
examination
2. In media advocacy, decision-makers, as an
audience
B for the communications strategy, are what
level of pri- ority?
Select one:
a.secondary
b.primary
c.tertiary
d.emergenc
y
3. Type of brief provided to a decision-maker when
at-
B tempting to convince that person to take a
specific ac- tion on an issue covers not only policy
options but also policy recommendations. This
type of brief is referred to as a/an:
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Select one:
a.informatio
n b.policy
c.issue
d.policy impact
4. A
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In advocacy evaluation, measuring campaign and
message reach as well as activities and tactics
used is considered which type of evaluation?
Select one:
a.process
b.impact
c.outcome
d.summativ
e
5. Health is impacted by a variety of different factors,
but B there are five major factors that
contribute to the de- terminants of health for a
population. Discrimination and income fall
under which of the five major factors? Select
one:
a.health behaviors
b.social environments or
characteristics c.physical
environment
d.health services
6. SMART objectives are statements in which the
re-
A sults of the program are described in
measurable terms. SMART stands for Specific,
Measurable, Attain- able/Achievable,
Realistic/Relevant, and Time-bound. Which of
the following is a correctly written SMART
objective?
Select one:
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a. By the end of the program, 20% of
respondents will report eating more fruits and
vegetables.
b. By the end of the program, respondents will
exercise more.
c. Respondents will report drinking 30% more water.