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AIPMM Bundled Exams with complete solutions;(Full solution pack % verified)
AIPMM Bundled Exams with complete solutions;(Full solution pack % verified)
[Mostrar más]AIPMM Bundled Exams with complete solutions;(Full solution pack % verified)
[Mostrar más]What is the #1 reason for new product failure? - Weak value proposition and/or differentiation 
What are other reasons for new product failure? - Insufficient up-front homework, lack of 
customer input, scope creep, functional silos, lack of focus, lack of competency 
What are the four "Ps" of Mar...
Vista previa 3 fuera de 27 páginas
Añadir al carritoWhat is the #1 reason for new product failure? - Weak value proposition and/or differentiation 
What are other reasons for new product failure? - Insufficient up-front homework, lack of 
customer input, scope creep, functional silos, lack of focus, lack of competency 
What are the four "Ps" of Mar...
Go To Market is a major decision point in the phase/gate model - True 
The PEST Analysis includes political, economic, social, and technological factors - True 
A sign, symbol, design or combination of these is known as a ____. 
A. Company Identifier 
B. Brand 
C. Marquee 
D. Trademark - Brand 
Prod...
Vista previa 3 fuera de 19 páginas
Añadir al carritoGo To Market is a major decision point in the phase/gate model - True 
The PEST Analysis includes political, economic, social, and technological factors - True 
A sign, symbol, design or combination of these is known as a ____. 
A. Company Identifier 
B. Brand 
C. Marquee 
D. Trademark - Brand 
Prod...
Agile - An umbrella term used to describe a group of iterative incremental product development 
principles and methodologies that support the Agile Manifesto 
Agile Manifesto - A conceptual framework that emphasizes four central values and twelve 
supplemental principles encompassing an iterative an...
Vista previa 3 fuera de 20 páginas
Añadir al carritoAgile - An umbrella term used to describe a group of iterative incremental product development 
principles and methodologies that support the Agile Manifesto 
Agile Manifesto - A conceptual framework that emphasizes four central values and twelve 
supplemental principles encompassing an iterative an...
Product lifecycle stages - 1. Introduction 
2. Growth 
3. Maturity 
4. Decline 
Product manager - Product Managers investigate, select, and drive the development of products 
for an organization, performing the activities or product mgmt. 
Product Marketing Manager - Act as the voice of customer to ...
Vista previa 2 fuera de 7 páginas
Añadir al carritoProduct lifecycle stages - 1. Introduction 
2. Growth 
3. Maturity 
4. Decline 
Product manager - Product Managers investigate, select, and drive the development of products 
for an organization, performing the activities or product mgmt. 
Product Marketing Manager - Act as the voice of customer to ...
Product Management (PdM)? - The process of conceiving, planning, developing, testing, 
launching, delivering, and retiring products in the market 
Process - A series of steps and decision involved in the way work is completed 
Inputs to a process - Material, People, Procedures, Customer Requirements...
Vista previa 1 fuera de 3 páginas
Añadir al carritoProduct Management (PdM)? - The process of conceiving, planning, developing, testing, 
launching, delivering, and retiring products in the market 
Process - A series of steps and decision involved in the way work is completed 
Inputs to a process - Material, People, Procedures, Customer Requirements...
intangibility 
inseparability 
variability 
perishability - --Nature and characteristic of a service 
Product 
Price 
Promotion 
Place - --What are the 4 Kotler's Market Strategies? 
Intensity of Competitive Rivalry 
Threat of New Entrants 
Threat of Substitute 
Bargaining Power of Customers 
Barga...
Vista previa 3 fuera de 20 páginas
Añadir al carritointangibility 
inseparability 
variability 
perishability - --Nature and characteristic of a service 
Product 
Price 
Promotion 
Place - --What are the 4 Kotler's Market Strategies? 
Intensity of Competitive Rivalry 
Threat of New Entrants 
Threat of Substitute 
Bargaining Power of Customers 
Barga...
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