Study guide
BS2101 - Principles of Marketing - FULL NOTES
- Grado
- Institución
- Book
LECTURE 1: Introduction to Marketing and Global Marketing LETURE 2: Strategic Market Planning and Market Research LECTURE 3: Marketing Strategy – Segmentation, Targeting and Positioning LECTURE 4 & 5: Understand Consumers and Business Markets LECTURE 6: Product Management LECTURE 7: Product Manag...
[Mostrar más]